Manager, Global Strategic Marketing

Posted 1 day ago

This is a fully remote position, open to applicants in New Jersey, +2 more states.

📋 Description

• Assist in the formulation and implementation of critical marketing strategies and tactics for PTC’s existing and upcoming product lineup.

• Collaborate with the Global Brand Lead and cross-functional teams to convert strategic priorities into actionable plans.

• Co-lead or support tactical initiatives for designated brands.

• Work collaboratively across functions and regions to ensure marketing initiatives are executed effectively, consistently, and punctually.

• Create global tactics and materials, encompassing promotional content, digital programs, congress activities, and educational initiatives for healthcare professionals.

• Identify potential execution risks, operational deficiencies, and emerging business requirements, and implement solutions.

• Offer strategic insights for brand planning by synthesizing data and proposing actionable recommendations.

• Transform strategic objectives into tactical plans, timelines, and deliverables.

• Monitor initiatives, deadlines, and deliverables to guarantee high-quality execution.

• Assist in the compliant review, approval, and lifecycle management of materials in Veeva.

• Oversee purchase orders, contracts, and brand budget components in collaboration with Legal and Finance.

• Aid in global brand planning and coordination across various brands, functions, and regions/countries.

• Manage relationships with agencies and external vendors, including project oversight, timelines, deliverables, and status meetings.

• Ensure adherence to corporate policies, regulations, and laws.

• Independently manage multiple projects in a dynamic, matrixed environment.

• Carry out additional tasks and assignments as directed by management.


⛳️ Requirements

• A Bachelor’s degree in business, marketing, or a related field is required.

• A minimum of 4 years of Global Marketing or Commercial experience within a pharmaceutical or biotechnology environment is required.

• Strong background in rare disease and brand marketing/product management is preferred.

• Proven track record in executing essential marketing tactics, such as developing promotional materials, implementing digital strategies, supporting congress activities, and providing education for healthcare professionals.

• Expertise in brand development, agency management, and global campaign creation/delivery/localization.

• Experience in cross-functional collaboration at global, country, or regional levels or across multiple brands.

• Capability to work both independently and collaboratively in a fast-paced team setting.

• Proactive, self-motivated, and highly driven, with the ability to foresee challenges, identify opportunities, and progress work with minimal guidance.

• Familiarity with Veeva Systems or similar content review and approval platforms; strong preference for knowledge of promotional material review workflows.

• Strong operational and project management abilities, problem-solving skills, comfort in ambiguous situations, and effective prioritization skills.

• Outstanding verbal and written communication abilities.

• Willingness to travel up to 20%.

• Ability to travel to Warren, New Jersey as required.


🏝️ Benefits

• Short- and long-term incentives.

• Medical plan.

• Dental plan.

• Vision plan.

• Retirement savings plan.

• Equal opportunity employment.

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