Lead Product Designer, Lifecycle

This is a fully remote position, open to applicants in United States, +27 more locations.

📋 Description

• Take ownership of and enhance all lifecycle touchpoints, with a focus on email, to promote ongoing civic engagement and encourage repeat usage.

• Craft the post-petition supporter journey into distinct, clear chapters.

• Develop email flows that consistently re-engage petition signers, guide them through the process, and highlight the impact of petitions.

• Expand and implement the modular email system across automated communications.

• Update visual designs and create brand-consistent templates in collaboration with the Marketing team.

• Establish a unified system of layouts, imagery, and reusable assets for lifecycle journeys.

• Utilize AI tools to explore design variations and accelerate production while ensuring quality.

• Report directly to the Senior Director of Design.

• Act as a senior individual contributor within the Product team.

• Collaborate with cross-functional partners, advocate for design standards, and balance performance, brand representation, and the technical constraints of email.

⛳️ Requirements

• Over 7 years of experience designing lifecycle communications for consumer or mission-oriented products.

• A portfolio showcasing visually appealing, brand-centric emails that demonstrate systems thinking, effective typography/layout, and original asset creation.

• Proficiency in Figma, including components, variables/tokens, Auto Layout, and libraries.

• Experience in extending an established modular email system and documenting design patterns.

• Capability to design chaptered journeys that enhance repeat engagement.

• Expertise in email design, encompassing mobile-first principles, accessibility/alt text, dark mode, and image optimization.

• Basic knowledge of HTML/CSS for email is advantageous.

• Proficient in using design-focused AI tools to brainstorm and create on-brand assets.

• Experience in maintaining prompt/style libraries and QA standards.

• Strong ability to clearly communicate design rationale, document templates/guidelines, and assist others in self-service.

• Professional-level proficiency in English is required.

• Resumes and application responses must be submitted in English.

• Bonus: experience in civic tech/nonprofit sectors, growth/lifecycle design, and strong email copywriting skills.

🏝️ Benefits

• Benefits and perks vary depending on location.

• Reasonable accommodations for candidates with disabilities will be provided throughout the recruitment process.

• Equal employment opportunity protections are in place.