Lead, Marketing Analytics

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Conduct statistical modeling and analysis on both structured and unstructured datasets.

• Create metrics, reports, and visualizations to highlight trends and patterns.

• Collaborate with the technology team and business stakeholders to identify data and analysis requirements and formulate technical specifications.

• Partner with development and data management teams to gather and document data from both internal and external sources.

• Develop and sustain statistical models for both ongoing and ad hoc data evaluation and analysis.

• Utilize data visualization programs, tools, and techniques to craft dashboards, reports, and presentations.

• Assist in data storytelling to facilitate the understanding and interpretation of business trends and patterns.

• Contribute to the field by suggesting new techniques and methodologies informed by business context.

• Assess ambiguous and complex situations or data and propose sustainable solutions.

• Lead collaborative efforts among diverse teams to achieve results.

• Oversee the activities of other team members to guarantee the successful completion of tasks.

⛳️ Requirements

• Generally requires at least 6 years of relevant experience with a Bachelor’s degree; or 4 years with a Master’s degree; or a PhD with 2 years of experience.

• Specialized knowledge in the sub-function and a working understanding of related areas.

• Familiarity with the industry and how the work contributes to the achievement of objectives.

• Proficient in performing statistical modeling and analysis on structured and unstructured datasets.

• Capable of developing metrics, reports, visualizations, dashboards, and presentations.

• Skilled in understanding data and analysis needs while developing technical requirements.

• Competent in identifying and capturing data from both internal and external sources.

• Ability to create and maintain statistical models.

• Expertise in evaluating variable factors and addressing complex tasks.

• Proficient in making impactful recommendations.

• Capable of liaising with managers and senior managers.

• Skilled at coordinating team members and leading collaborative efforts.

🏝️ Benefits

• Reasonable accommodations for applicants with disabilities.

• Comprehensive security and privacy training tailored to employees' roles.