Head of Regional Marketing, APJ

This is a fully remote position, open to applicants in Singapore.

📋 Description

• Take ownership of the marketing strategy, annual plan, and budget for the APJ region.

• Align field initiatives with regional pipeline and revenue goals in collaboration with sales leadership.

• Build, mentor, and expand a team of regional marketing professionals.

• Establish team objectives, nurture talent, and cultivate a high-performance culture.

• Collaborate with APJ sales leadership on sales forecasting, quarterly business reviews, and account planning.

• Assist the commercial sales team’s product-led initiatives and transform self-service usage into commercial pipeline and revenue growth.

• Create a comprehensive regional program mix that includes hosted events, conferences, virtual events, account-based marketing, digital advertising, and partner marketing.

• Modify global campaigns, messaging, and content to suit APJ markets.

• Develop scalable processes for campaign planning, lead management, and follow-up activities.

• Monitor, analyze, and report on the performance of regional marketing, including pipeline generated and revenue influenced.

• Recognize emerging market opportunities and advocate for investments in specific geographies, verticals, or channels.

• Represent the APJ region in global planning sessions.

⛳️ Requirements

• Over 10 years of experience in field, regional, or integrated marketing.

• Experience in the database, data analytics, infrastructure, or developer tooling sectors.

• Extensive experience in marketing within APJ markets.

• Proven track record of owning a pipeline number and achieving measurable revenue impact through regional marketing initiatives.

• Established ability to partner with sales leadership at the VP level.

• Experience in a remote-first, globally distributed organization.

• Capable of collaborating across different time zones.

• Comfortable navigating ambiguity and building in a dynamic, high-growth environment.

🏝️ Benefits

• Flexible work environment with remote-friendly arrangements.

• Employer contributions toward healthcare coverage.

• Stock options available for every new team member.

• Flexible time off policy in the US.

• Generous vacation entitlement for employees in other countries.

• USD$500 allowance for home office setup for remote employees.

• Opportunities to connect with colleagues during company-wide offsite events.