Head of Marketing

This is a fully remote position, open to applicants in Poland.

📋 Description

• Develop an engaging go-to-market strategy in collaboration with the Product, R&D, and Customer Success teams.

• Identify and set marketing-specific metrics that influence the company's revenue objectives.

• Lead and inspire teams responsible for executing marketing campaigns and enhancing user engagement strategies.

• Plan, create, and ensure consistency in Promo’s brand representation across its product offerings.

• Enhance brand visibility and recognition among customers, partners, prospects, and media outlets.

• Create the marketing roadmap and translate ideas into actionable quarterly goals.

• Oversee brand tracking, research initiatives, and campaign evaluations.

• Report on accomplishments and overall performance metrics.

• Manage and refine the brand marketing budget.

• Convert marketing strategies into comprehensive resource plans.

• Collaborate with the Finance team to refresh forecasts and reports.

⛳️ Requirements

• Over 10 years of experience in rapidly growing B2B SaaS organizations targeting global markets.

• Demonstrated capability to scale a business from early growth phases to the next stage.

• Proven track record of achieving measurable results and successes.

• Proficient in English with outstanding verbal and written communication skills.

• Experience in successfully building and managing a team of 10 or more employees.

• Exceptional communication abilities.

• Strong creative storytelling skills.

• In-depth understanding of marketing processes from concept development to execution, measurement, and optimization.

• Experience in translating strategic objectives into actionable year-round tactical plans.

• Capacity to identify new growth opportunities and extract insights through customer data analysis.

🏝️ Benefits

• 26 days of paid vacation.

• Option to work from home.

• Comprehensive Medicover healthcare package.

• Multisport card.

• Relaxed work environment with a talented team of creative individuals.

• Company-sponsored events.

• Long-term B2B partnership opportunities.