Director, Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Spearhead the development and implementation of Satsuma Pharmaceuticals' U.S. marketing strategy for its migraine treatments.

• Formulate annual brand plans, tactical execution frameworks, and lifecycle management approaches.

• Create integrated, omnichannel marketing initiatives across digital, non-personal, personal, and various other platforms.

• Lead the planning and execution of commercial launches.

• Collaborate with Sales Leadership to develop promotional tools, sales resources, training materials, and customer engagement initiatives.

• Oversee brand messaging, promotional campaigns, visual identity, and materials aimed at customers.

• Work alongside Medical Affairs, Market Access, Market Research, Commercial Analytics, Business Intelligence, Regulatory, Legal, and Corporate Communications.

• Keep track of competitive dynamics, market trends, treatment guidelines, and customer feedback.

• Direct congress and event strategies, promotional activities, exhibit planning, and customer engagement efforts.

• Cultivate relationships with healthcare professionals, key opinion leaders, investigators, professional organizations, and patient support groups.

• Recruit, develop, and lead the marketing team.

• Manage relationships with external agencies, media partners, creative vendors, and consultants.

• Ensure all promotional materials and activities adhere to FDA regulations, OPDP guidance, industry codes, and internal review processes.

• Oversee marketing budgets, forecast investments, and assess return on investment.

• Engage in strategic planning and contribute to organizational policies and special projects.

⛳️ Requirements

• A Bachelor’s degree in Marketing, Business, Life Sciences, or a related field is required.

• Over 10 years of commercial experience in the pharmaceutical or biotechnology sector, with substantial responsibility in marketing and brand strategy.

• Proven track record in developing and executing marketing strategies that support product launches and commercial brands.

• Experience in marketing specialty pharmaceutical products; a background in neurology, migraine, CNS, or pain management is strongly preferred.

• Familiarity with creating integrated and omnichannel marketing strategies and customer engagement programs.

• Strong knowledge of pharmaceutical promotional regulations and promotional review procedures.

• Experience collaborating with Sales, Medical Affairs, Market Access, Commercial Operations, Regulatory, and Legal teams within a cross-functional commercial organization.

• Proficient in managing external agencies, vendors, and marketing budgets.

• Expertise in strategic marketing and brand strategy.

• Comprehensive understanding of customer journeys, channel optimization, and integrated marketing.

• Capability to craft persuasive brand messaging based on clinical evidence, customer insights, and market trends.

• Excellent analytical and project management abilities.

• Outstanding communication, presentation, and influencing skills.

• Experience working collaboratively across Commercial, Medical, Regulatory, Legal, and Executive Leadership.

• Ability to balance strategic thought with practical execution.

• High degree of business insight, accountability, creativity, and customer orientation.

• Willingness to travel approximately 25-50% of the time.

• Ability to lead activities through lower management and manage departmental budgets.

🏝️ Benefits

• Health Insurance

• Dental & Vision Insurance

• Healthcare & Dependent Care FSA

• Employee Assistance Program (EAP)

• 401(k) Savings Plan

• Long-term Incentive Plan

• Life Insurance

• Accident & Disability Insurance

• Telemedicine

• Generous Paid Time Off

• Company Holidays