Head of GTM – AI Agents

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of positioning and messaging; determine the target audience, the problem the product addresses, and how to effectively communicate this.

• Identify the Ideal Customer Profile (ICP) and verify or adjust it through customer discussions and data analysis.

• Conduct pricing and packaging experiments informed by buyer behavior.

• Develop outbound strategies from the ground up, including creating lists, sequences, initial calls, and transitioning from founder-led sales.

• Secure initial design partners and convert them into paying customers, references, and sources of product feedback.

• Achieve the first significant revenue directly.

• Create demand generation and content initiatives, encompassing launches, writing, demonstrations, and engaging with buyers.

• Collaborate closely with the founder and founding engineers, providing customer insights to enhance the product.

• Establish a straightforward go-to-market (GTM) stack and key performance indicators.

• Recruit and lead the GTM team once the sales strategy is validated.

⛳️ Requirements

• Proven experience in taking a B2B product from inception or near-inception to its first paying customers, with a significant portion of those deals closed personally.

• Experience selling technical products such as AI, developer tools, APIs, or B2B SaaS to technical teams.

• Comfort in dealing with technical buyers, capable of conducting demos, addressing architectural inquiries, and knowing when to involve an engineer.

• Ownership of positioning, ICP, and pricing strategies, rather than merely executing pre-existing plans.

• A player-coach mentality; you craft emails, conduct calls, and develop processes independently.

• Familiarity with AI tools in your daily work, able to discern genuine agent value from marketing hype.

• Proficient in navigating ambiguous briefs, making data-driven decisions, and demonstrating results in weeks rather than quarters.

• Excellent written and verbal communication skills; capable of articulating the product to a skeptical buyer and explaining the pipeline to a founder without relying on slide decks.

• Nice to have: Experience as one of the initial GTM hires at a startup that successfully raised funds or scaled.

• Nice to have: Background in selling AI agents, automation, or workflow tools.

• Nice to have: Familiarity with product-led growth in addition to a sales approach.

• Nice to have: Experience in building a content or community engine that generated tangible pipeline.

• Nice to have: Established network among engineering leaders, operations leaders, or startup founders.

• Nice to have: Previous experience in hiring and managing Sales Development Representatives (SDRs) or Account Executives (AEs).

🏝️ Benefits

• A founding role, allowing you to lead go-to-market strategies and influence how the company sells.

• Equity stake as a founding member.

• Direct access to the founder and founding engineers, with no intermediary layers.

• Remote work opportunity from anywhere in the US, ideally with hours that align with Pacific Time.

• Access to the necessary tools to conduct impactful GTM experiments.

• Join a small, experienced team that empowers you to manage your own work.

• Opportunity to build and lead the GTM team as the company expands.