GTM Intelligence Specialist

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Establish relationships between contact and account records within Brightwheel's proprietary database and Salesforce.

• Trace associated records to identify which ones represent the same center.

• Merge related records into reliable center records.

• Categorize centers as active customers, churned, closed lost, or cold leads.

• Determine current ownership and product utilization for each center.

• Validate center records and assign confidence ratings.

• Utilize Google Sheets, SQL, and AI tools to handle data processing on a large scale.

• Implement human verification for automated outputs as necessary.

• Document patterns, exceptions, and decision-making rules.

• Develop a repeatable process for the team post-contract.

• Identify root causes of data issues and relay them to Operations and Product.

⛳️ Requirements

• Proven experience with go-to-market data, including lead lists, account and contact records, lifecycle stages, territories, or ownership.

• Strong understanding of churn, closed lost, and cold leads.

• Experience in cleaning, deduplicating, or reconciling disorganized records across various systems.

• Ability to articulate record-matching logic.

• Advanced proficiency in Google Sheets, including lookups, array formulas, pivots, query functions, or scripts.

• Experience in analyzing aggregated data to uncover root causes and patterns.

• Capability to document repeatable processes clearly.

• Background in building or significantly contributing to an entity resolution or data consolidation system.

• SQL skills for querying, joining, and validating data across different sources.

• Familiarity with using AI to classify or enhance records, including methods for accuracy verification.

• Understanding of the Salesforce data model, encompassing accounts, contacts, and opportunities.

• Availability and comfort working during Eastern Time Zone hours.

• Must be located in the Philippines.

🏝️ Benefits

• Flexible remote work environment.

• Commitment to an equal opportunity and inclusive workplace.