GTM Analytics Lead

This is a fully remote position, open to applicants in Canada.

📋 Description

• Take ownership of the canonical revenue data model and all metric definitions across Sales systems and vendor data sources.

• Oversee calculation standards for ARR, pipeline, win rate, conversion, velocity, and other revenue metrics.

• Develop and uphold a consolidated revenue data and business logic layer that integrates Salesforce, Snowflake, and third-party vendor sources.

• Regularly audit data quality, metric drift, and inconsistencies.

• Manage BI dashboards for the Sales organization, encompassing executive KPIs to representative-level performance views.

• Generate data packages for QBRs, forecasting, pipeline evaluations, annual planning, quota-setting, territory design, and capacity modeling.

• Deliver reliable, well-documented data inputs for GTM automation and collaborate with the GTM Engineer to confirm inputs.

• Create and automate repeatable SQL data processes, replacing manual spreadsheet approaches.

• Collaborate with Analytics Engineering and Business Systems on Sales data modeling and data quality efforts.

• Function independently as a senior individual contributor and offer data expertise to Sales Leadership, Finance, Marketing, and Product.

⛳️ Requirements

• Proficient in SQL, including the ability to write production-quality queries and maintain well-documented data models.

• Background in data architecture, management, and warehousing; experience with Snowflake is highly preferred.

• Hands-on experience with Salesforce data, familiarity with schema, field-level data quality patterns, and downstream reporting and analytics systems.

• Expertise in modern BI tools such as Sigma Computing, Hex, Omni, Tableau, or similar platforms.

• Proven experience in building and maintaining a unified, governed data and intelligence layer.

• Experience in supporting strategic planning cycles, including quota-setting, capacity modeling, or territory design.

• Capability to engage directly with Sales Leadership, Finance, and Marketing as a credible data expert.

• Background in Data Analytics, Analytics Engineering, GTM Analytics, Business Intelligence, or Revenue/Sales Operations with equivalent technical expertise.

• Familiarity with multi-channel GTM data environments is preferred.

• Experience with businesses that sell both hardware and software is preferred.

• Experience with multi-product data architectures and product/SKU-level tracking is preferred.

• Exposure to real estate, PropTech, or hierarchical account structures is preferred.

• Legal authorization to work in the United States without current or future visa sponsorship.

🏝️ Benefits

• Comprehensive health, dental, vision, and prescription drug coverage for employees and eligible dependents starting on your first day of employment.

• Mental health, paramedical, and wellness benefits.

• Life, Accidental Death & Dismemberment (AD&D), Short-Term Disability, and Long-Term Disability coverage.

• Emergency travel medical coverage.

• Paid vacation, sick days, statutory holidays, and floating holidays.

• Paid Family Leave.

• Employee Assistance Program.

• Quarterly self-care stipends.

• Bonuses, equity, or other forms of compensation, where applicable.