Growth Product Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop a product-led growth strategy for YipitAgent, the flagship offering of YipitData.

• Oversee the entire customer journey from the initial interaction to paid conversion.

• Enhance SEO/AEO leveraging proprietary data, technologies, and methodologies.

• Optimize the growth funnel from user acquisition to trial activation, engagement, conversion, and re-engagement.

• Establish and evaluate goals and success metrics for each phase of the customer journey.

• Uncover "aha" moments through interviews, behavioral data analysis, funnel assessments, and experimentation.

• Design and refine trial onboarding, in-product education, activation moments, and upgrade experiences.

• Create engagement and re-engagement strategies, including personalized lifecycle interactions.

• Integrate growth tactics into the fundamental product experience.

• Experiment with pricing, packaging, and trial formats.

• Collaborate with designers and engineers to prototype, launch, assess, and iterate on user experiences.

• Establish an experimentation practice that balances rapid learning with a cohesive customer experience.

• Share insights, priorities, outcomes, and trade-offs across the organization.

⛳️ Requirements

• A minimum of 5 years in growth product management, product marketing, or a related field.

• Proven success in enhancing acquisition, activation, engagement, retention, or conversion rates.

• Strong judgment in product and UX decisions.

• High proficiency in analyzing funnel metrics, cohorts, experiments, and behavioral data.

• Excellent customer discovery capabilities.

• Experience with product-led growth, self-service trials, or B2B SaaS products.

• Knowledge of SEO/AEO, lifecycle communications, and pricing or packaging experimentation.

• Ability to transition seamlessly between strategic planning and execution.

• Exceptional collaboration and communication skills across design, engineering, data, marketing, sales, and customer-facing teams.

🏝️ Benefits

• Flexible work hours.

• Flexible vacation policy.

• Generous 401K matching.

• Parental leave.

• Team-building events.

• Wellness budget.

• Learning reimbursement.

• Comprehensive benefits and perks.

• Annual performance-based bonus of up to 10%.