Growth Marketing Specialist

This is a fully remote position, open to applicants in California, +2 more states.

📋 Description

• Create and implement growth experiments across various channels including paid, organic, email, and referrals.

• Evaluate user acquisition funnels to pinpoint areas of drop-off.

• Enhance landing pages, calls-to-action (CTAs), and user journeys to improve conversion rates.

• Oversee referral initiatives and mechanisms for viral growth.

• Collaborate with content, social media, and paid advertising teams to synchronize growth efforts.

• Develop and manage dashboards to monitor customer acquisition cost (CAC), lifetime value (LTV), retention, and activation metrics.

• Present findings from experiments and expand successful strategies.

⛳️ Requirements

• No formal degree necessary.

• Strong analytical abilities — proficiency in Google Analytics, Excel, or similar tools.

• A curious mindset and a willingness to adopt a test-and-learn approach.

• Understanding of A/B testing principles and fundamental funnel analysis.

• Comfortable utilizing marketing tools like email platforms, advertising dashboards, or customer relationship management (CRM) systems.

• Self-driven and focused on delivering results.

🏝️ Benefits

• Hourly compensation ranging from $19 to $28 per hour.

• Fully remote work environment.

• Significant ownership over experiments that have a tangible impact on the organization.

• Opportunities for advancement into growth lead or marketing strategy roles.

• Access to the entire NoGigiddy earning opportunity network.