Growth Marketing Account Manager

This is a fully remote position, open to applicants in Egypt, +4 more countries.

📋 Description

• Provide strategic guidance across client teams, ensuring marketing efforts align with client business objectives, market dynamics, and growth potential.

• Create cohesive strategies that integrate SEO, paid advertising, social media, video, content, websites, and AI search visibility.

• Assess client account strategies and deliverables for consistency with strategic goals.

• Challenge existing assumptions, pinpoint areas for improvement, and direct teams toward impactful initiatives.

• Develop strategic frameworks and quality benchmarks throughout the organization.

• Facilitate the alignment of marketing strategies and execution processes across the merged agency.

• Mentor pod leaders, strategists, and delivery teams on digital marketing strategy, performance analysis, and client engagement.

• Identify skill deficiencies and create training programs, playbooks, and account review protocols.

• Enhance collaboration between creative, technical, and client-facing teams.

• Assist teams in interpreting performance data and converting insights into actionable recommendations.

• Monitor performance dashboards and assess results across client accounts.

• Evaluate qualified leads, patient acquisition, conversion rates, acquisition costs, and attributable revenue against client objectives.

• Identify underperforming accounts, explore root causes, and provide guidance on corrective action plans.

• Enhance reporting accuracy and performance visibility with delivery teams.

• Differentiate marketing performance issues from tracking constraints and client-side conversion challenges.

• Participate in strategic client meetings and performance evaluations.

• Communicate marketing performance, business impact, improvement opportunities, and next steps to clients.

• Recognize client retention risks and formulate proactive improvement strategies.

• Identify upsell and cross-sell opportunities based on client needs and measurable growth potential.

• Assist former-client re-engagement after establishing leadership processes.

• Guide the integration of AI tools and workflows for research, planning, analysis, and service delivery.

• Support the incorporation of AEO and GEO into client marketing strategies.

• Assess emerging marketing methods through practical experimentation and measurable results.

• Aid teams in integrating AI-enhanced marketing practices into strategic frameworks.

⛳️ Requirements

• Extensive professional experience in leading digital marketing strategy within an agency setting across various client accounts.

• Demonstrated experience in coaching multidisciplinary marketing teams and enhancing client performance.

• Proven experience in developing and managing integrated digital marketing strategies across multiple channels.

• Experience in reviewing marketing dashboards, analyzing performance data, and assessing campaign effectiveness.

• Familiarity with evaluating attribution constraints and linking marketing efforts to measurable business results.

• Experience in supporting client retention and identifying relevant opportunities for account expansion.

• Proven ability to lead strategic client discussions and present marketing performance insights.

• Experience in creating marketing strategies for dental practices, healthcare organizations, or other local service businesses is preferable.

• Previous leadership experience in a pod-based agency environment is advantageous.

• Experience in aligning teams, processes, and strategic frameworks post-merger or organizational change is preferred.

• Strong understanding of SEO, paid media, social media, content marketing, video strategy, and website conversion optimization.

• Ability to connect various marketing channels into unified strategies that align with client business goals.

• Strong analytical skills for assessing qualified leads, patient acquisition, conversion rates, acquisition costs, and attributable revenue.

• Capability to identify underperforming accounts, delve into root causes, and suggest corrective measures.

• Understanding of marketing attribution challenges, reporting accuracy, and client-side conversion issues.

• Ability to mentor marketing strategists, pod leaders, and multidisciplinary delivery teams.

• Experience in developing strategic frameworks, training resources, playbooks, and account review processes.

• Capability to translate marketing performance data into clear business insights and actionable strategies.

• Familiarity with AI-assisted marketing tools and processes.

• Understanding of Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).

• Ability to lead strategic client conversations, performance assessments, and challenging account discussions.

• Strong prioritization, ownership, and decision-making skills in a growing organization.

• Ability to identify client retention risks and recommend growth opportunities aligned with demonstrated business needs.

• Familiarity with patient acquisition funnels, call tracking, CRM reporting, and revenue attribution is a plus.

• Candidates must be available to work during U.S. business hours corresponding to the client's time zone.

• Resumes must be submitted in English and PDF format.

• Applicants are required to present a portfolio or case studies showcasing digital marketing strategies executed across multiple client accounts.

• Applicants must record and submit a video using the same email address as the application.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Opportunities for professional development and continuous learning.

• Flexible working hours and remote work options.

• Health and wellness benefits, including medical, dental, and vision coverage.

• Collaborative and supportive work environment.