Growth Lead, Marketplace

This is a fully remote position, open to applicants in North America.

📋 Description

• Take ownership of the growth for the Discover marketplace by enhancing traffic, boosting consumer discovery and engagement, and increasing GMV and transaction volume.

• Conduct A/B testing and experiments focused on acquisition, engagement, retention, recommendations, and the structure of the marketplace.

• Develop Circle’s comprehensive lifecycle email programs, which include a recommendations newsletter, subscriber acquisition incentives, and repeat-buyer initiatives.

• Implement an SEO/AEO strategy across product pages and creator distribution collaborations.

• Support creator success by providing converting, retained buyers and identifying underperforming categories.

• Create reports on funnel performance, cohort retention, creator earnings, performance metrics, and recommendations for leadership.

• Shape and implement the growth strategy for Discover in collaboration with the GM of Discover, co-founders, and the product team.

⛳️ Requirements

• Proven track record of managing and enhancing a revenue or GMV figure across various channels, delivering tangible results.

• Experience in email and lifecycle marketing, including the ability to build a program from the ground up.

• Proven ability to acquire email subscribers profitably and increase their value over time.

• Comfortable taking a hands-on approach as a player-coach, which includes writing emails, creating pages, engaging with creators, setting up reports, and analyzing outcomes.

• In-depth understanding of marketplaces and/or businesses characterized by strong network effects.

• Capability to learn quickly, experiment proactively, and excel in a highly dynamic setting.

• Comfortable working in a fast-paced environment with ambiguity and adept at learning new technologies as required.

• Outstanding written and verbal communication skills in English (CEFR C2 or equivalent).

🏝️ Benefits

• Equity in the company with ongoing refresh grants.

• 35 days of paid time off each year.

• Remote-only work offering flexibility and autonomy.

• Comprehensive benefits package for health, wellbeing, and professional growth.

• Company retreats held twice a year in various destinations worldwide.

• U.S.-benchmarked compensation offered globally.