Group Marketing Manager

This is a fully remote position, open to applicants in United Arab Emirates (UAE).

📋 Description

• Develop, implement, and oversee the Group Marketing Strategy along with annual marketing plans and budgets across all markets.

• Analyze market dynamics, consumer behaviors, industry trends, and competitive landscapes to pinpoint growth opportunities.

• Lead and manage the Brand Managers and Marketing Managers effectively.

• Collaborate with the Sales team to create the annual promotions and discount calendar for all countries.

• Plan, execute, and monitor marketing campaigns and promotional activities in all countries.

• Formulate and implement brand promotion strategies.

• Prepare media and communication plans for each brand and supervise their execution across all markets.

• Provide innovative concepts and strategic recommendations to enhance marketing efficiency and business performance.

• Recruit, lead, mentor, and develop the marketing team.

• Spearhead new product launches across all markets through tailored go-to-market plans.

• Conduct competitor analysis focusing on assortment, pricing, promotions, market share, availability, and positioning.

• Monitor marketing budgets to maximize return on investment.

• Measure campaign performance using relevant KPIs and suggest corrective actions as needed.

• Prepare marketing performance reports, campaign evaluations, and country business reviews for executive management.

• Collaborate with Sales, E-commerce, Creative, Product Development, and Country Managers.

• Ensure consistent application of brand guidelines and visual identity across all countries and channels.

⛳️ Requirements

• A minimum of 8–10 years of progressive marketing experience.

• At least 5 years in a managerial or regional marketing leadership position.

• Experience in managing multiple brands and international markets.

• Excellent communication skills in English.

• Familiarity with marketing analytics tools, CRM systems, and digital advertising platforms is a plus.

• Strong understanding of digital marketing, social media, and e-commerce.

• Outstanding leadership and people management abilities.

🏝️ Benefits

• Fully remote work arrangement.