
Google Ads Specialist – PPC, Search
Posted Oct 20

Posted Oct 20
This is a fully remote position, open to applicants in Greece.
• Establish, reorganize, launch, and enhance Google Search and Microsoft Search campaigns
• Oversee keyword frameworks, search terms, and negative keywords
• Evaluate performance metrics including CPC, CPA, ROAS, and Impression Share, while identifying issues
• Utilize and configure the internal optimization tool
• Verify campaign data and identify anomalies
• Assist in the development and testing of new features
• Occasionally draft brief updates for clients or respond to client inquiries in writing
• Collaborate directly with the client’s team on their AdTech product
• More than 6 months of practical experience managing Google Ads Search campaigns
• Strong understanding of campaign structures, keyword analysis, match types, negatives, and bid strategies (CPC, CPA, and others)
• Proficient user of Google Ads Editor
• Excellent skills in Excel: proficiency with pivot tables and VLOOKUP is crucial
• Analytical mindset with a keen attention to detail
• Proficient in spoken and written English
• Knowledge of Russian is a significant advantage
• Experience with brand Search campaigns is a plus
• Familiarity with Microsoft Ads is an added benefit
• Training on the company's internal optimization tools
• Chance to work in an international setting
• Small, cohesive team where every member can significantly impact the product
• No client calls; written communications with clients are managed through internal chat
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