Google Ads / Paid Search Strategist, eCommerce

This is a fully remote position, open to applicants in Australia, +2 more states.

📋 Description

• Oversee and enhance Google Ads campaigns across Search, Shopping, PMax, Display, Demand Gen, and Video for eCommerce clients.

• Manage daily account health, encompassing budgets, pacing, performance tracking, and proactive optimization.

• Create and initiate campaigns, ad groups, and feed-based shopping structures.

• Perform keyword research, search-term analysis, and ongoing keyword management.

• Design and implement A/B tests for ad copy, bidding strategies, and audience segments.

• Work together with visual creators to brief and align on creative assets.

• Generate insight-driven performance reports and contribute to communications with clients.

• Engage in client calls and internal strategy discussions.

• Keep up to date with Google Ads updates, betas, and best practices.

• Ensure adherence to Google Ads policies and manage ad approvals.

• Scale campaigns based on performance metrics and ROI objectives.

• Resolve tracking issues and oversee tag implementation.

• Develop and sustain product data feeds using DataFeedWatch and Google Merchant Center.

• Manage a portfolio of clients and take responsibility for their outcomes.

⛳️ Requirements

• 2–4 years of practical Google Ads experience in eCommerce, preferably with some agency or multi-client exposure.

• Strong working knowledge of Search, Shopping, Video/YouTube, Demand Gen, and Performance Max.

• Comfortable managing accounts with significant ad spend.

• Excellent analytical skills.

• Clear and confident written and verbal communication in English.

• Self-reliant and proactive in a remote work setting.

• Naturally collaborative.

• Willingness to occasionally attend meetings during US business hours, as required.

• Google Ads certifications, experience with feed platforms, cross-platform paid media experience, Google Tag Manager, and conversion tracking are advantageous but not mandatory.

• Must complete the specified application form link for consideration of the application.

🏝️ Benefits

• Completely remote and flexible working environment.

• Collaborate with a high-performing global team.

• Partner with exciting, rapidly growing eCommerce brands.

• Culture that promotes innovation, learning, and personal development.

• Opportunity for bonuses and long-term engagement.

• Compensation up to AUD $100,000 p.a. (including super).