
Google Ads Media Buyer – Growth Strategist
Posted Sep 28

Posted Sep 28
This is a fully remote position, open to applicants in Argentina.
• Take full ownership of a portfolio of DTC and eCommerce Google Ads accounts from start to finish
• Serve as the strategist, buyer, account manager, and main point of contact for clients
• Manage monthly budgets ranging from $5,000 to well over six figures
• Present outcomes, strategies, and rationale directly to clients
• Conduct audits of campaign and ad group structures, keywords, search terms, negatives, bidding strategies, impression shares, feeds, landing pages, audiences, and conversion tracking
• Create Loom audits to explain findings to clients
• Differentiate between brand and non-brand performance and optimize accordingly
• Assess and analyze incremental performance through NC-CPA and NC-ROAS, geo holdouts, and attribution analysis
• Oversee Search, Shopping, Performance Max, Demand Generation, and YouTube campaigns
• Maintain Merchant Center feeds, including product titles, disapprovals, promotions, and feed-driven delivery
• Manage GA4, GTM, Shopify goal imports, Google Ads tags, enhanced conversions, and offline conversion imports
• Identify and resolve bottlenecks related to creative, offers, average order value (AOV), landing pages, checkout processes, and tracking
• Develop landing pages, scripts, reporting, and other necessary tools to alleviate account constraints
• Leverage AI tools to create and implement solutions
• Hands-on experience with Google Ads, particularly with significant spending on DTC and eCommerce accounts
• Proven track record of results involving CPA, ROAS, revenue, and specific optimization changes
• Experience with Shopping and Performance Max, not limited to Search
• Proficiency in Search, Shopping, Performance Max, Demand Generation, YouTube, Merchant Center, GA4, and GTM
• AI-savvy; already utilizing Claude or similar tools as part of work processes
• Capability to create and deploy a landing page using Claude or an equivalent tool
• Native or near-native proficiency in English communication
• Ability to articulate ideas clearly, advocate for recommendations, provide constructive feedback to clients, and proactively address issues
• Availability to work during US Eastern business hours for client interactions
• Bonus: experience in building or managing a Shopify store or running Meta campaigns with significant spend
• Willingness to take ownership of the entire account and funnel rather than operating within a limited scope
• Remote work opportunities with global hiring
• Flexible schedule without a time clock
• Autonomy and trust from day one
• Quick feedback loops
• Potential for growth into senior strategy roles with increased responsibilities
• Work with real brands and substantial budgets
• Emphasis on aggressive testing and rapid learning
• Influence on how Google services are managed across the agency
• Strong team retention and long-term career opportunities
Etna Interactive
Lago
Expressable
Forbes Advisor
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