Global Growth Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Create and implement a detailed global marketing strategy that aligns with the company's growth and revenue goals.

• Take responsibility for the marketing contributions to pipeline generation, customer acquisition, conversion, retention, and expansion.

• Collaborate with Sales, Customer Success, Product, and Executive Leadership to foster revenue growth.

• Develop and enhance marketing funnels, lead generation programs, and account-based marketing efforts.

• Monitor, analyze, and enhance MQLs, SQLs, pipeline, CAC, conversion rates, and ROI.

• Oversee global digital marketing efforts, including paid media, SEO, SEM, email marketing, marketing automation, and website optimization.

• Propel customer acquisition through multi-channel campaigns and performance marketing initiatives.

• Leverage analytics and marketing technology platforms to boost campaign effectiveness and customer engagement.

• Experiment with and refine campaigns based on insights derived from data.

• Formulate social media strategies and manage the company’s presence on LinkedIn, X, Facebook, YouTube, and other emerging digital platforms.

• Work with stakeholders and subject matter experts to produce content and engaging storytelling.

• Maintain brand consistency across all global marketing channels and customer interactions.

• Collaborate with Product teams on positioning, messaging, and market entry strategies.

• Spearhead content marketing efforts that promote awareness, demand generation, and customer education.

• Craft product narratives tailored for specific customer segments and international markets.

• Build, mentor, and lead a global marketing team.

• Oversee agency relationships, manage marketing budgets, and cultivate strategic partnerships.

• Present marketing performance, strategic recommendations, and business impact to executive leadership.

⛳️ Requirements

• 8+ years of progressive experience in marketing.

• Proven track record of driving growth and revenue marketing initiatives within a global software, SaaS, or technology organization.

• Strong proficiency in digital marketing, demand generation, performance marketing, and social media strategies.

• Demonstrated success in building marketing programs that yield measurable business results and revenue impact.

• Experience managing international marketing initiatives across various regions and markets.

• Solid understanding of marketing automation, CRM platforms, analytics tools, and contemporary MarTech ecosystems.

• Background in high-growth B2B SaaS environments.

• Comprehensive knowledge of customer acquisition, lifecycle marketing, and product-led growth strategies.

• Strong analytical mindset with the ability to transform data into actionable business insights.

• Outstanding communication, storytelling, and stakeholder management abilities.

• Bachelor’s degree in Marketing, Business, Communications, or a related field; an MBA is a plus.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health benefits including medical, dental, and vision coverage.

• Opportunities for professional development and career advancement.

• Flexible work environment and remote work options.

• Generous paid time off and holiday leave.