Founding Growth Marketer

This is a fully remote position, open to applicants in California.

📋 Description

• Take ownership of the complete go-to-market strategy from start to finish

• Develop the company blog, thought leadership pieces, and viewpoints on AI

• Position the founders and researchers as prominent voices in the field

• Define the product category and convert technical capabilities into messaging aimed at developers

• Manage the company's brand, website, and social media presence on X and LinkedIn

• Coordinate product launches and announcements across media outlets, podcasts, and events

• Generate interest and build a pipeline among developers and enterprises

• Drive and capture market demand

• Establish and maintain partnerships and relationships with creators

• Oversee and manage customer support

• Set up and operate marketing automations and go-to-market tools

• Execute and take charge of comprehensive product launches

• Foster consistent inbound demand

• Position Empromptu AI as a credible authority in the AI space for B2B SaaS

• Contribute to achieving the company's Annual Recurring Revenue (ARR) goals

• Develop a repeatable go-to-market strategy that aligns content, launches, partnerships, and automation with revenue generation

• Collaborate closely with the CEO, product, and engineering teams

• Make informed decisions, rapidly test ideas, and iterate in real time

⛳️ Requirements

• Ideally possess experience in targeting CIOs and/or developers

• Preferably have managed a marketing agency for clients or established a marketing function from scratch at a startup

• Demonstrated broad tactical marketing skills across narrative development, product launches, demand generation, growth experimentation, social media, SEO, and email marketing

• A minimum of 5 years of professional experience operating in ambiguous environments

• Outstanding writing skills that are clear, technical, and concise

• Ability to differentiate credible work from hype and premature concepts

• Fluency in the AI industry, capable of discussing models and APIs with engineers and researchers credibly

• Strong sense of ownership and goal-oriented mindset

• Analytical skills to create systems that clearly demonstrate ROI while balancing creativity

• Experience in product marketing and go-to-market strategies

• Proven track record of bringing new products to market

• Demonstrated ability to drive and increase revenue

• Capacity to work independently with minimal guidance

• Comfort in managing multiple functions in a zero-to-one environment

• Experience with tools like Attio, Intercom, Customer.io, Zapier, or similar automation platforms (preferred)

• Background in early-stage B2B SaaS companies (preferred)

• Experience with technical or developer-focused products (preferred)

🏝️ Benefits

• Fully remote work environment

• Inclusive atmosphere for candidates

• Potential for advancement to Head of Marketing or VP of Marketing

• Opportunities to build and lead a marketing organization over time