Field Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and implement regional marketing initiatives aimed at generating leads, establishing a qualified pipeline, and accelerating opportunities.

• Organize customer events, trade shows, roadshows, company-hosted gatherings, webinars, and digital marketing campaigns.

• Partner with Sales to identify target audiences and create Account-Based Marketing strategies.

• Strategize and execute regional Account-Based Marketing initiatives in collaboration with the Global Marketing team.

• Oversee marketing vendors, agencies, and budgets pertaining to the AMER region.

• Evaluate and report on program performance, leveraging insights to enhance campaigns.

• Collaborate with Global Marketing to adapt messaging, content, and strategies for the North American market.

⛳️ Requirements

• Bachelor's degree in marketing, business, or a related area.

• Over 4 years of experience in B2B marketing, encompassing field marketing, event management, or demand generation positions.

• Demonstrated capability in managing multi-channel marketing programs.

• Excellent project management skills with the ability to handle multiple campaigns at the same time.

• Experience in a cross-functional, matrixed global organization.

• Proficiency with Salesforce, HubSpot, or comparable tools.

• Willingness to travel up to 30% of the time.

• Background in industrial automation, manufacturing, or enterprise software is advantageous.

• Proficiency in Spanish or German is a plus.

• Comfortable assessing campaign ROI and presenting findings to business stakeholders.

🏝️ Benefits

• Medical, dental, and vision insurance.

• 401(k) plan.

• Competitive salary aligned with experience and qualifications.