Events and Marketing Manager

This is a fully remote position, open to applicants in Canada, +1 more country.

📋 Description

• Formulate event strategies that align with business objectives to enhance brand visibility, client involvement, and pipeline growth.

• Oversee the planning and execution of Elevate, the annual client conference, which includes managing venue and hotel agreements, vendor relations, audiovisual needs, agenda logistics, attendee communication, sponsorships, and on-site operations.

• Organize and execute regional networking events, trade shows, and approximately 15-20 industry events each year, along with league conventions and national industry exhibitions.

• Arrange executive dinners and client gatherings in key markets.

• Oversee timelines for multiple events concurrently.

• Collaborate with the sales team to establish meeting objectives, schedule meetings, and follow up on leads.

• Secure venues, catering services, audiovisual equipment, and other necessary event services.

• Negotiate and manage contracts with vendors while ensuring quality performance.

• Coordinate event logistics including booths, sponsorships, shipping, promotional items, travel, and staffing.

• Develop and oversee event budgets, monitor expenses, and enhance cost efficiency.

• Assess leads, meetings, pipeline generated, and attendee satisfaction metrics.

• Review post-event feedback and ROI metrics to suggest potential enhancements.

• Ensure seamless on-site execution, logistics management, troubleshooting, and staff coordination.

• Act as the main point of contact for internal teams, vendors, and attendees.

• Promote events through email marketing, social media, and other communication channels.

• Create strategies to boost attendee engagement and participation.

• Organize prospect and client webinars, managing speakers, run-of-show, registration pages, promotional activities, and follow-up processes.

• Generate and schedule LinkedIn and other social media content.

• Assist executives and staff in sharing event-related and thought leadership content.

• Support the creation of blog posts, event summaries, case studies, and email campaigns.

• Monitor and report on social media engagement and event outcomes.

• Maintain marketing calendars, project timelines, and budgets efficiently.

• Manage event and campaign lists and invitations using HubSpot.

• Collaborate with designers, agencies, and vendors to ensure projects remain on schedule.

• Lead Bankjoy's event program while supporting the marketing calendar.

⛳️ Requirements

• Bachelor’s degree in Event Management, Hospitality, Marketing, or a related discipline.

• A minimum of 5 years of experience in corporate event planning, conference management, or event marketing, preferably in a B2B context.

• Proven experience in managing events from conception through execution, including large multi-day conferences.

• Strong skills in vendor negotiation and contract management.

• Experience in creating and managing event budgets and analyzing ROI.

• Capacity to handle multiple events simultaneously with outstanding attention to detail and follow-through.

• Familiarity with event management and marketing software such as Cvent, Eventbrite, HubSpot, Asana, or Trello, in addition to webinar platforms.

• Exceptional written and verbal communication, problem-solving, and organizational abilities.

• Capability to work independently.

• Willingness to travel and manage evening and weekend events as required.

• Authorization to work in Canada.

• Availability to work standard business hours in alignment with Eastern Time.

🏝️ Benefits

• Competitive salary package.

• Stock options available at a well-funded startup.

• Full coverage of medical, dental, and vision premiums for individuals under the base plan (USA).

• Comprehensive plan covering 100% of extended medical, dental, and vision premiums for employees and their families (Canada).

• Retirement plan featuring a 4% company match.

• 8 weeks of paid parental leave for birthing parents.

• 4 weeks of paid parental leave for non-birthing parents.

• 3-5 weeks of paid time off (PTO) based on tenure.

• 5 health days per year.

• 15 holidays annually.

• End-of-year shutdown.

• Performance-based bonuses offered.

• Remote-first work culture.

• Fast-paced and collaborative work environment.