Director, Web Experience Design

This is a fully remote position, open to applicants in Massachusetts.

📋 Description

• Define the vision for Cengage's online presence and establish the UX/UI strategy for our websites.

• Lead and guide a dedicated design team.

• Collaborate with Product, Marketing, Analytics, and Engineering teams on experimental initiatives.

• Formulate hypotheses, quickly prototype concepts, and conduct A/B and multivariate testing.

• Enhance ecommerce and conversion experiences.

• Design across the entire customer journey, encompassing acquisition, exploration, consideration, purchase, onboarding, and engagement.

• Utilize qualitative research, behavioral analytics, funnel performance, experimental results, and conversion metrics to uncover opportunities.

• Foster a culture of continuous improvement through measurement, testing, learning, and enhancement.

• Remain updated with AI-driven experiences, personalization, emerging interaction patterns, ecommerce innovations, experimentation techniques, accessibility, and new design and development technologies.

• Coach and mentor designers, enhance UX/UI craftsmanship, build commercial and analytical proficiency, and cultivate future design leaders.

⛳️ Requirements

• Demonstrated experience in a senior Web Experience Design position.

• Over 3 years of experience in managing and developing high-performing design teams.

• Strong background in ecommerce, growth, conversion optimization, or other transactional digital experiences.

• In-depth knowledge of UX and UI design principles.

• Expertise in human-centered design methodologies.

• Proficiency in interaction and visual design.

• Skills in information architecture.

• Understanding of accessibility standards.

• Experience with responsive design.

• Familiarity with research-informed practices.

• Knowledge of modern digital design processes.

• Exceptional skills in collaboration and communication.

• Capability to influence senior leadership and unify cross-functional teams.

• Ability to express a compelling experience vision.

• Skill in linking design decisions to customer and business outcomes.

• A portfolio is required.

🏝️ Benefits

• Discretionary incentive bonus program with a 25% annual individual target.

• Comprehensive Total Rewards package.

• Reasonable accommodations for qualified individuals with disabilities.