Director, Product Growth

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Take charge of Roofr's growth through its product by integrating product strategies, data analytics, and go-to-market approaches.

• Develop activation and expansion strategies that enhance contractor engagement.

• Identify product indicators that initiate sales dialogues.

• Create a more robust self-service experience with a focus on seamless UI/UX for SMBs.

• Coordinate the hybrid approach with Sales and create playbooks that convert product indicators into sales pipelines.

• Foster activation and expansion through in-product experiences and growth loops.

• Manage the self-service model for both transactional and subscription products, particularly Measure+ and in-product upgrade pathways.

• Lead the Growth team, collaborating with Engineering, Design, and Data Science.

• Cultivate a rapid experimentation culture and oversee growth metrics.

• Report directly to the CPO and participate in the product leadership team.

• Achieve software adoption, orchestrate hybrid motions, and drive self-service revenue growth.

⛳️ Requirements

• 8 to 12+ years of experience in product growth within B2B SaaS; experience in vertical SaaS is highly advantageous.

• Proven track record of establishing a hybrid approach that integrates product-led and sales-led strategies.

• Strong instincts for activation and expansion.

• Familiarity with transactional and subscription revenue models.

• Capability to execute experiments from start to finish, including experiment design, success criteria establishment, and delivery.

• Proficiency in growth metrics such as activation rate, adoption, expansion revenue, and NRR.

• Experience using tools like Amplitude, HubSpot, and Snowflake or a similar data warehouse.

• Background in building or scaling AI-powered products is a significant advantage.

• Ability to lead and nurture cross-functional teams.

• Exceptional communication skills at all levels, from executives to analysts.

• Must be based in the US or Canada.

🏝️ Benefits

• The first week of employment is mandatory paid time off.

• Enjoy one Friday off each month.

• Company-wide paid shutdown during the week between Christmas and New Year's.

• Flexible time-off policy.

• 80% of health benefits covered by the employer in the U.S.

• 100% of premiums for Extended Healthcare and Dental covered by the employer in Canada.

• RRSP/401k matching available.

• Generous Parental Leave policy.

• Annual company retreat featuring team-building activities.

• Opportunities for learning and development.

• Stipend for home office setup.

• Internet and phone allowances provided.

• Emphasis on a remote-first culture.

• Weekly paydays on Fridays.

• Equity opportunities available.