Director – OmniChannel Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as a subject matter expert and thought leader in areas including omnichannel activation, customer engagement, content operations, AI-driven marketing, and commercial transformation.

• Investigate trends, capabilities, and client requirements pertaining to marketing engagement models and omnichannel activation.

• Oversee client benchmarking and project engagements from the start to final delivery.

• Conduct executive interviews and evaluate organizational structures, operating models, resource distribution, budgets, processes, and capabilities.

• Organize client quantitative and qualitative data for analysis within TGaS’ database.

• Write benchmark engagement reports that include peer comparisons, best-practice recommendations, and guidance for operational improvements.

• Collaborate across various TGaS teams to deliver multiple solutions.

• Engage in value-added client interactions, strategy discussions, business planning sessions, and workshops.

• Address client inquiries with expert insights and deliver urgent, on-call support.

• Facilitate annual value-added content planning and execution through the VHow network and survey processes.

• Improve advisory services processes and perform best-practice in-depth analyses.

• Build trustworthy relationships with member organizations and recognize emerging needs.

• Detect unmet client needs and business development opportunities through client interactions.

• Comprehend TGaS solutions and involve other solutions based on client requirements.

• Contribute to the development of solutions, service evolution, innovative concepts, and revenue enhancement.

• Advance deliverable formats to enhance client value.

⛳️ Requirements

• 8–10 years of experience in directing omnichannel operations within an agency or life sciences environment.

• Extensive knowledge of pharmaceutical commercial operations, marketing operations, omnichannel strategy, or related disciplines.

• Experience in understanding the utilization of marketing channels, processes, systems, and associated best practices.

• Comfortable engaging with top executives and leaders of business units.

• Ability to consult, solve problems, work independently, and organize complex information into clear, actionable recommendations.

• Proven experience in developing and maintaining effective relationships with internal stakeholders and/or clients.

• Capable of managing multiple projects and timelines simultaneously.

• Exceptional communication skills, including proficiency in group presentations, verbal, and written communication.

• High levels of integrity and credibility.

• Skills in change management and process analysis.

• Ability to work with minimal supervision and proactively identify opportunities.

• Bachelor’s degree is required.

• Advanced degree is strongly preferred.

🏝️ Benefits

• Annual discretionary performance bonus.

• Remote work arrangement.