Director of Sales

This is a fully remote position, open to applicants in Colorado.

📋 Description

• Take ownership of and direct the wholesale channel strategy for Aspen Collection.

• Develop a multi-year growth strategy encompassing resort/ski specialty, fashion lifestyle boutique, and flagship department store locations.

• Establish channel priorities and outline expansion timelines.

• Create the long-term organizational structure for wholesale, including the network of representative groups and territory coverage models.

• Present the wholesale strategy, pipeline, and performance metrics to executive leadership.

• Cultivate relationships with boutique owners, buyers, independent sales reps, and specialty retailers.

• Identify and pursue emerging and high-potential boutiques while opening new accounts.

• Design, negotiate with, and onboard partnerships with representative groups.

• Set performance expectations, targets, and reporting frameworks for rep groups.

• Represent Aspen Collection at regional and national trade shows.

• Manage account health, order administration, seasonal purchasing, sell-through, and reorder performance.

• Ensure smooth operation of wholesale processes across systems, vendor portals, and compliance with retailer requirements.

• Collaborate with finance and operations on forecasting, inventory distribution, and order fulfillment planning.

• Ensure wholesale partners comply with brand standards, pricing, discounting, and marketing guidelines.

• Perform additional duties as assigned.

⛳️ Requirements

• A bachelor’s degree in business, sales, or a related field, or equivalent professional experience in lieu of a degree is required.

• Over 7 years of experience in wholesale sales, account management, or leadership within rep groups.

• Strong and established connections within fashion lifestyle boutiques and independent specialty retail sectors.

• Proven success in managing a wholesale channel strategy from start to finish, including long-term planning and executive reporting.

• A history of building a wholesale channel or door base from an early stage, including the design of teams and partner networks.

• Established network of boutique owners and buyers.

• Strong understanding of independent sales rep networks and representative groups.

• Experience in attending and sourcing partners at trade and market events.

• Strong commercial acumen with experience in managing revenue and door-count objectives.

• Proficiency in retail mathematics, margin management, and Open-to-Buy (OTB) planning.

• Familiarity with wholesale systems, vendor portals, and compliance requirements for retailers.

• Executive presence with the ability to communicate wholesale strategy and performance to senior leadership.

• Capability to balance growth ambitions with brand protection, pricing integrity, channel suitability, and positioning.

• Exceptional relationship management and negotiation skills.

• Comfort in navigating ambiguity and developing processes and infrastructure.

• Preferred familiarity with premium/luxury-adjacent lifestyle brands and their channel positioning.

• Prior experience managing representative networks is preferred.

🏝️ Benefits

• Health, Dental, and Vision Insurance Programs.

• Flexible Spending Account Programs.

• Life Insurance Programs.

• Paid Time Off Programs.

• Paid Leave Programs.

• 401(k) Savings Plan.

• Employee Ski Pass and Dependent Ski Passes.

• Additional company perks.

• Eligibility for bonuses.

• Commissions and incentives tied to sales performance and account growth, above base pay.