Director of Product Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of the product and solution positioning along with the messaging framework for VDC, identity verification, eSign/eNotary, and agentic authorization.

• Manage the launches of new products and significant features from tiering and readiness through to announcement, enablement, and post-launch evaluation.

• Develop use-case strategies for account opening, high-value money transfers, title and closing processes, and agent-initiated transactions.

• Create and sustain sales resources including pitch decks, solution briefs, discovery guides, business-case and ROI tools, objection responses, and demo narratives.

• Facilitate continuous enablement for Sales, Solutions Engineering, Customer Success, and partners.

• Conduct win/loss analysis, customer interviews, persona and buying-committee research, and competitive intelligence efforts.

• Collaborate with Product on pricing strategies, packaging, and roadmap priorities.

• Monitor CIP/KYC, digital identity, and eNotary regulatory changes, converting them into market opportunities and messaging.

• Provide product and roadmap content for analyst briefings, demand programs, and events.

• Oversee and nurture the Partner & Customer Marketing Manager while expanding the product marketing team.

⛳️ Requirements

• Over 10 years of experience in B2B product marketing within a SaaS, fintech, identity, security, or infrastructure setting.

• At least 3 years of experience leading product marketing teams and managing launches from start to finish.

• Proven experience in marketing technical or API-driven products to regulated enterprise clients, preferably in financial institutions.

• Demonstrated success in establishing positioning for new or emerging categories, with launches that have positively impacted pipeline and win rates.

• Technical understanding of PKI, cryptographic credentials, identity verification, and fraud-related concepts.

• Exceptional writing, storytelling, and presentation capabilities.

• Knowledge of digital identity standards (W3C Verifiable Credentials, ISO mDL, NIST 800-63) or KYC/AML compliance.

• Experience in marketing AI or agentic products, including trust and authorization concerns.

• Familiarity with developer- or platform-led initiatives alongside enterprise sales efforts.

🏝️ Benefits

• Medical, dental, and vision insurance coverage.

• Life insurance and both long and short-term disability coverage.

• 401k Plan offering a 4% match from the start of your employment.

• Unlimited sick and vacation leave.

• 14 paid company holidays.

• 12 weeks of paid parental leave.

• 4-week sabbatical after 5 years of continuous full-time employment.

• Health Reimbursement Arrangements for fertility and gender affirmation services.

• Lunch provided through Grubhub credit.

• Monthly stipend for working from home.

• Credit for professional development.

• Monthly wellness reimbursement.

• Discretionary bonuses typically awarded on an annual basis.

• Equity opportunities.