Director of Product Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the global go-to-market strategy, positioning, and commercialization efforts for Gracenote’s portfolio.

• Collaborate with Product Management to develop and shape product roadmaps.

• Work closely with Sales and Customer Success teams.

• Define and take ownership of the PMM team’s charter.

• Establish and enhance fundamental PMM practices.

• Evaluate current team strengths and identify areas for improvement.

• Provide direct coaching and constructive feedback to existing PMMs.

• Develop processes and rituals that enhance PMM effectiveness.

• Direct GTM planning and execution for new product launches.

• Establish metrics for measuring PMM success.

⛳️ Requirements

• 8–10+ years of experience in B2B product marketing.

• Minimum of 3–5 years in a leadership capacity.

• Proven track record in coaching and developing PMMs.

• Experience in defining PMM charters, processes, and frameworks.

• Strong expertise in data, SaaS, ad tech, media, streaming, or related fields.

• Knowledge of entertainment data, CTV/streaming, or contextual advertising is advantageous.

• Demonstrated ability to influence senior stakeholders effectively.

• Exceptional communication skills.

• Ability to thrive in a matrixed, global environment.

🏝️ Benefits

• Comprehensive health and wellness plans.

• 401(k) with a Nielsen company match.

• Generous paid time off.

• Company-provided vehicle and/or eligibility for discretionary incentives or bonuses.