Director of Marketplace Channel Management – Amazon, TikTok Shop

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and implement channel strategies for Amazon and TikTok Shop to enhance sales, market share, brand awareness, and profitability.

• Collaborate with senior leadership to define the role of each marketplace within the overall omnichannel strategy.

• Take ownership of channel P&L, forecasting, and annual planning.

• Oversee daily marketplace performance, encompassing listings, catalogs, pricing, inventory, fulfillment, promotions, merchandising, and content quality.

• Ensure account health, compliance, listing integrity, MAP and pricing governance, and monitor unauthorized sellers.

• Establish strong relationships with Amazon and TikTok Shop account teams, agencies, and third-party service providers.

• Negotiate terms and manage partnerships effectively.

• Monitor marketplace KPIs along with competitive and category trends.

• Prepare and present performance reports to executive leadership.

• Lead the advertising strategy for marketplaces, including Amazon Ads and TikTok Shop ads.

• Set growth and profitability objectives, while tracking advertising efficiency.

• Identify growth opportunities, spearhead pilots, and scale successful initiatives.

⛳️ Requirements

• Proven experience and skills to develop and execute channel strategies for Amazon and TikTok Shop.

• Previous ownership of marketplace P&L, forecasting, and annual planning.

• Strong knowledge of listing and catalog management, pricing, inventory health, fulfillment, promotions, merchandising, and marketplace compliance.

• Experience managing accounts and partnerships for Amazon and TikTok Shop.

• Analytical skills in tracking GMV, conversion rates, share of search, buy box ownership, contribution margin, inventory turns, and account health.

• Familiarity with Amazon Ads, including Sponsored Products, Sponsored Brands, Display, and DSP.

• Experience with TikTok Shop ads, including budget allocation, targeting, and bidding strategies.

• Knowledge of TACoS and optimization of contribution margins.

• Experience in leading pilots, test-and-learn initiatives, and driving digital commerce innovation.

🏝️ Benefits

• Competitive compensation along with performance-based incentive plans.

• A fully remote working environment (excluding Laboratory positions).

• Paid holidays for all employees.

• Company-wide reset and reflect days.

• Unlimited PTO (subject to your country of residence).

• Opportunities for in-person team meetups.

• Access to AG1 products and branded merchandise.

• Monthly telecommunications stipend for eligible team members.

• Benefits and insurances as mandated by law, according to country of residence.

• Performance bonuses available.

• Stock options allocated for eligible roles.