Director of Growth

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Spearhead the creation of a premier go-to-market capability across Gladstone’s brands.

• Integrate Product, Technology, Commercial, and Customer Success through a unified go-to-market operational framework.

• Enhance customer acquisition, product usage, retention, expansion, and long-term customer value.

• Formulate and refine the go-to-market strategy, identifying target markets, customer segments, and ideal customer profiles.

• Develop repeatable frameworks for the introduction of products and services.

• Align Product, Marketing, Sales, and Customer Success towards common commercial objectives.

• Discover new market entry points and avenues for growth.

• Oversee product positioning, value propositions, and messaging frameworks.

• Assist in product launches, market and competitor analysis, pricing and packaging strategies, and the development of commercial propositions.

• Establish scalable demand generation programs across Fisikal and Nova.

• Enhance digital acquisition, marketing effectiveness, onboarding, activation, engagement, retention, advocacy, and lifetime value.

• Set up commercial reporting, executive dashboards, KPI frameworks, and enhance CRM governance in collaboration with Revenue Operations.

• Standardize the measurement of commercial performance and refine forecasting and attribution processes.

• Leverage AI and automation to enhance decision-making, productivity, and operational efficiency.

• Create a structured customer insight program and feedback mechanisms.

• Analyze market trends, competitor behavior, and customer data.

• Build and lead a high-impact Growth function.

• Promote best practices in product marketing, demand generation, customer insights, and revenue operations.

• Advocate for AI, automation, and contemporary go-to-market strategies.

• Encourage accountability, collaboration, and a culture of continuous improvement.

⛳️ Requirements

• Extensive leadership experience in Growth, Go-to-Market, Commercial, or Marketing roles within a SaaS or technology organization.

• Demonstrated success in scaling recurring revenue businesses.

• Experience in establishing high-performing demand generation, product marketing, and commercial growth teams.

• Strong comprehension of subscription and recurring revenue business models.

• Familiarity with customer acquisition and retention strategies.

• Proficient with CRM and marketing automation tools.

• Background in commercial analytics and Revenue Operations.

• Understanding of AI-driven commercial processes.

• Experience collaborating with executive leadership to shape strategy and achieve measurable business growth.

• Commercially focused, strategic, and highly operational.

• Comfortable utilizing data to inform decision-making.

• Adept at leading change across various business functions.

• Exceptional communication and influencing capabilities.

• Skilled in uniting teams around shared commercial goals.

• Ability to cultivate high-performing teams and enhance organizational capacity.

🏝️ Benefits

• Regular career position.

• 37.5 scheduled weekly hours.