Director, Market Development

atU.S. Green Building CouncilRemoteKR flagSouth KoreaFull-timeDirectorLeadβ‚©123M – β‚©145M/year

Posted Sep 18

This is a fully remote position, open to applicants in South Korea.

πŸ“‹ Description

β€’ Lead and implement GBCI's market development and business growth strategy for South Korea, while fostering opportunities in Japan and Taiwan.

β€’ Create and execute market strategies to enhance GBCI's visibility, broaden customer and partner networks, increase market penetration, and support sustainable growth.

β€’ Act as a subject matter expert and thought leader in LEED, sustainable buildings, and green building practices.

β€’ Educate stakeholders through meetings, presentations, workshops, conferences, webinars, industry events, and various written, verbal, and in-person mediums.

β€’ Establish and nurture relationships with developers, owners, corporations, architects, engineers, contractors, consultants, service providers, government bodies, and industry organizations.

β€’ Represent GBCI as the primary ambassador in South Korea and act as a representative in Japan and Taiwan.

β€’ Identify and promote market opportunities, strategic partnerships, priority sectors, and the adoption of LEED and other GBCI programs.

β€’ Develop networks of partners and service providers to enhance market reach and stakeholder engagement.

β€’ Explore innovative approaches, business opportunities, partnerships, and market development initiatives.

β€’ Provide strategic and technical leadership while articulating the business value of GBCI programs to diverse audiences.

β€’ Guide clients and project teams on LEED certification pathways, sustainability best practices, and GBCI certification processes.

β€’ Monitor market trends, customer needs, competitive activities, regulatory developments, and emerging opportunities.

β€’ Offer feedback on USGBC and GBCI resources, products, programs, and market initiatives.

β€’ Share market intelligence, customer feedback, stakeholder insights, and strategic recommendations with regional and global teams.

β€’ Coordinate market development campaigns, educational initiatives, and stakeholder engagement activities.

β€’ Maintain relationships with customers and stakeholders to enhance satisfaction, retention, and long-term engagement.

β€’ Independently manage priorities and relationships in a fully remote, internationally matrixed environment.

β€’ Travel extensively throughout South Korea and occasionally to Japan, Taiwan, mainland China, and other locations in North Asia.


⛳️ Requirements

β€’ A minimum of 10 years of professional experience in green building, sustainability, engineering, architecture, construction, real estate, market development, business development, sustainability consulting, client engagement, strategic relationship management, or a related area.

β€’ Proven experience in leading market development or business strategies and translating relationships, partnerships, and opportunities into measurable market growth.

β€’ Strong comprehension of the sustainable building and green building sectors.

β€’ Experience with LEED certification projects, consulting firms, developers, corporations, or sustainability-oriented organizations.

β€’ Proven ability to develop relationships and conduct business within the South Korean market.

β€’ Deep understanding of Korean business culture, industry dynamics, and professional practices.

β€’ Experience in representing an organization externally through presentations, events, conferences, workshops, or other market-facing engagements.

β€’ Ability to establish credibility as a subject matter expert or trusted advisor.

β€’ Experience in identifying market trends, customer needs, and opportunities, and converting insights into actionable strategies.

β€’ A master's degree in a relevant field is preferred.

β€’ A bachelor's degree is required.

β€’ Proficiency in Microsoft Office Suite, Microsoft Teams, Power BI, virtual collaboration tools, LEED Online, and GBCI platforms; familiarity with Salesforce CRM platforms is preferred.

β€’ Strong capabilities in market development and business growth.

β€’ Skills in strategic relationship building and stakeholder engagement.

β€’ Technical understanding of sustainable buildings, green building practices, and LEED.

β€’ Excellent presentation, public speaking, client-facing communication, cross-cultural communication, customer relationship management, organizational, prioritization, and project management skills.

β€’ Ability to work independently in a remote setting and collaborate with regional and global teams.

β€’ LEED AP BD+C or LEED AP O+M certification is required.

β€’ Professional fluency in Korean and English.

β€’ Willingness and capability to travel extensively throughout South Korea and periodically to Japan, Taiwan, mainland China, and other North Asia locations.


🏝️ Benefits

β€’ Employment through an Employer of Record (EOR), with employment terms and benefits managed in accordance with local labor regulations.

β€’ Comprehensive benefits details provided upon hiring.

β€’ A purpose-driven, inclusive culture.

β€’ Opportunities for career growth and the chance to take ownership of meaningful projects.

β€’ An opportunity to make a significant impact on global sustainability initiatives.

β€’ A collaborative work environment.

β€’ Mission-aligned work that advances global sustainability.

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