Director, GTM Strategy – Planning

atSprout Social, Inc.RemoteUS flagUnited StatesFull-timeProduct MarketingLead$200k – $250k/year

Posted 1 day ago

This is a fully remote position, open to applicants in United States.

πŸ“‹ Description

β€’ Lead and guide a team focused on GTM strategy, planning, and variable compensation; establish goals, oversee performance, and manage recruitment.

β€’ Conduct comprehensive annual and in-year GTM planning cycles.

β€’ Own and manage the integrated bottom-up pipeline model, aligning it with Finance's top-down forecast.

β€’ Develop frameworks to assess new routes to market utilizing TAM/SAM analysis.

β€’ Design and refine segmentation, coverage, and headcount models across enterprise, commercial, and self-service approaches.

β€’ Assess cross-functional capacity plans across SE, CS, and PS.

β€’ Direct quota establishment and territory design across various segments, including book-of-business allocations for expansion and customer teams.

β€’ Supervise variable compensation planning and operations, encompassing incentive structures, payout modeling, and dispute management.

β€’ Represent GTM Strategy within the Pricing Council and model revenue and attainment implications.

β€’ Collaborate with field operations on QBR and executive presentation materials.

β€’ Implement practical AI applications to enhance team productivity.

β€’ Manage planning cycles, deliver capacity and coverage analyses, oversee variable compensation operations, and enhance quota attainment, capacity productivity, planning-cycle duration, and team capabilities.


⛳️ Requirements

β€’ 10–12+ years of experience in GTM strategy, revenue operations, or management consulting in B2B SaaS or enterprise technology.

β€’ At least 3 years of experience in managing and developing teams.

β€’ Demonstrated success in leading comprehensive GTM planning, which includes quota design, territory allocation, TAM/SAM sizing, headcount capacity modeling, and large-scale sales segmentation.

β€’ Direct experience managing variable compensation strategy and operations, including plan design, cost-of-sales modeling, dispute resolution, and payout execution.

β€’ Experience navigating complex planning across mixed motions or managing significant organizational changes (preferred).

β€’ Proficiency with contemporary revenue technology stacks, including Salesforce, incentive compensation tools like Everstage, CaptivateIQ, and Spiff, planning platforms such as Anaplan and Fullcast, and BI environments (preferred).

β€’ Proven ability to leverage AI or automation workflows to optimize planning cycles and achieve measurable improvements in field productivity (preferred).


🏝️ Benefits

β€’ Comprehensive BCBSIL medical, dental (high/low plans), and vision (Eyemed) insurance for you and your eligible dependents.

β€’ Full, complimentary access to Modern Health for you and your dependents, which includes coaching, therapy sessions, and digital wellness resources.

β€’ 401(k) plan with a 50% company match on your first 6% of contributions (totaling a 3% match).

β€’ 100% employer-paid Life and Disability insurance.

β€’ Flexible PTO policy.

β€’ Additional company-wide Rest & Recharge days throughout the year.

β€’ Up to 16 weeks of paid parental leave.

β€’ $1,000 USD annual Lifestyle Spending Account.

β€’ One-time $550 USD home office setup stipend.

β€’ Monthly $50 USD internet stipend.

β€’ 16 hours of paid volunteer time annually.

β€’ $100 annual match for charitable donations.

β€’ Pre-tax commuter benefits.

β€’ Subsidized child and eldercare through Care.com.

β€’ Discounted pet insurance through Figo.

β€’ Complimentary personalized financial wellness support through Your Money Line.

β€’ Flexible work location options where available in the United States.

People also viewed

envelio19 hours ago

Product Marketing Manager

DE flagGermany OnlyFull-timeProduct Marketing
ApplyView job
Collibra1 day ago

Senior Partner Product Marketing Manager

US flagUnited States OnlyFull-timeProduct Marketing$168k – $210k/year
ApplyView job
Vanta1 day ago

Subject Matter Expert, GTM GRC – Revenue

US flagUnited States OnlyFull-timeProduct Marketing$171k – $201k/year
ApplyView job
Vanta1 day ago

Subject Matter Expert, GTM GRC – Revenue

US flagUnited States OnlyFull-timeProduct Marketing$171k – $201k/year
ApplyView job
Teramind1 day ago

Senior Product Marketing Manager

CA flagCanada OnlyFull-timeProduct Marketing
ApplyView job
Cyera1 day ago

VP of Product Marketing

US flagUnited States OnlyFull-timeProduct Marketing
ApplyView job

Never miss a great job!

Get handpicked remote jobs straight to your inbox weekly.

Trusted by 7,400+ designers