Digital Marketing Manager – Paid Media, Content

This is a fully remote position, open to applicants in Argentina.

📋 Description

• Strategize, initiate, oversee, and enhance paid advertising campaigns, mainly utilizing Meta Ads Manager.

• Assess campaign effectiveness and enhance metrics such as leads, conversions, CPL, CPA, and ROAS.

• Generate and oversee organic social media content for platforms including Facebook, Instagram, and LinkedIn.

• Formulate content calendars, campaign ideas, and marketing copy.

• Compose and revise blogs, newsletters, promotional emails, and various digital content.

• Work in collaboration with subject-matter experts to translate technical or sensitive subjects into clear, engaging, and precise content.

• Monitor campaign and content performance while offering practical recommendations.

• Independently prioritize tasks and manage deliverables within the specified monthly hours.

⛳️ Requirements

• Practical experience in managing Meta Ads and Meta Business Manager campaigns.

• Proficiency in organic social media, copywriting, and content creation.

• Experience in developing content calendars, blogs, newsletters, or email marketing campaigns.

• Strong analytical abilities with a focus on optimizing campaigns based on performance metrics.

• Excellent communication, organizational skills, autonomy, and attention to detail.

• Intermediate English proficiency or higher.

• A personal computer is necessary.

• Availability for regular meetings during Argentina's business hours.

• Experience in healthcare, mental health, wellness, education, or another sensitive sector is advantageous.

🏝️ Benefits

• Flexible work schedule.

• Opportunity to work remotely.

• Adaptable schedule with regular meetings during Argentina's business hours.