Digital Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of prospect journeys from initial contact to scheduled demo.

• Execute multi-channel campaigns through email, landing pages, and social media for product launches, events, and competitive initiatives.

• Ensure database integrity, manage workflows, and create leadership reports that monitor lead sources, funnel performance, and cost per demo.

• Develop and implement campaign landing pages and enhance conversion pathways in collaboration with development teams.

• Oversee continuous updates to the CMS website, including case studies, success narratives, on-page SEO, and metadata management.

• Manage the promotion, registration, and follow-up processes for events and webinars.

• Handle the organic LinkedIn content calendar and boost the visibility of high-performing posts.

• Collaborate across departments, including Events & Community, Product, RevOps, Sales, and agency partners.

⛳️ Requirements

• Minimum of 5 years of professional experience in digital marketing.

• Established background in B2B settings.

• Strong preference for hands-on experience with HubSpot Marketing Hub.

• Proven ability to independently create and launch multi-channel campaigns from inception to completion.

• Proficient in utilizing data, funnel metrics, and database management to derive business insights.

• Experience in updating website landing pages and conversion funnels using a CMS.

• Excellent copywriting abilities.

• Regular use of contemporary AI tools.

• Self-driven with a strong inclination for action, thriving in a fast-paced environment.

• Experience in cybersecurity is a plus.

• Must be legally authorized to work in the United States.

• Must clarify if employer sponsorship for a US employment visa is necessary.

🏝️ Benefits

• Comprehensive health, dental, and vision insurance.

• Generous paid time off and holiday schedule.

• 401(k) retirement savings plan.

• Opportunities for training and professional development.

• Equity options.