Digital Experience Marketing Manager

This is a fully remote position, open to applicants in New Zealand, +1 more country.

📋 Description

• Bring the Ergomed brand to life across LinkedIn, business presentations, and brand websites.

• Transform complex ideas and brand messaging into accessible content, copy, design, and narratives.

• Leverage AI to enhance productivity, improve output quality, and automate workflows while ensuring human oversight.

• Increase brand visibility and engagement on LinkedIn through organic content and paid advertising campaigns.

• Create platform-specific LinkedIn posts, graphics, carousels, and short-form videos.

• Plan and uphold the LinkedIn posting schedule, establish and optimize paid campaigns, and adapt content based on engagement metrics.

• Design and refine sales decks, pitch presentations, client presentations, and capability decks in PowerPoint.

• Develop infographics, data visualization slides, diagrams, and timelines.

• Maintain reusable PowerPoint templates and slide libraries.

• Conduct quality checks on high-visibility decks before delivery to clients or executives.

• Build and edit WordPress or CMS pages and their content.

• Implement UX, SEO, and AIO best practices to enhance website discoverability, engagement, and conversion rates.

• Optimize page structure, navigation, calls to action, readability, and visual consistency.

• Collaborate with developers, designers, and content creators to launch and refine web pages.

• Monitor channel performance and translate data into actionable recommendations.

• Analyze competitor websites and their presence on LinkedIn.

• Coordinate efforts with Brand Managers, the Thought Leadership Marketer, Marketing Specialists, freelancers, and agencies.

• Maintain content calendars, publication timelines, project trackers, and operational tools.

• Organize Marketing SharePoint and Teams folders.

• Oversee reporting for the company's credit card statement.

• Aggregate content for internal presentations.

⛳️ Requirements

• Proven post-university experience in digital marketing, social media, content or communications design, or a related B2B field.

• Demonstrated capability to grow a brand on LinkedIn through both organic and paid content strategies.

• Strong proficiency in PowerPoint, including master slides, layouts, charts, and controlled use of animations.

• Solid understanding of design fundamentals, encompassing typography, layout, hierarchy, whitespace, and color.

• Practical experience in building and editing pages within WordPress or a similar CMS.

• Familiarity with UX, SEO, and AIO principles for websites.

• Ability to distill complex concepts into clear, audience-friendly visuals and text.

• Competence in planning, producing, and editing short-form videos for professional social media channels.

• Exceptional writing, editing skills, and meticulous attention to detail.

• Bachelor’s degree in marketing, communications, design, digital media, or a related field, or equivalent practical experience.

• Proficient in English.

• Desirable: experience in B2B professional services, consulting, or another expertise-led industry.

• Desirable: familiarity with Adobe Creative Suite, Figma, or Canva.

• Desirable: experience with analytics tools such as GA4 and LinkedIn Analytics, and SEO tools like SEMrush and Ahrefs.

🏝️ Benefits

• Availability of remote work options.

• A collaborative, diverse, and inclusive team environment.

• Opportunities for growth and meaningful contributions to patients’ lives.

• A dedicated team of experts in clinical research, pharmacovigilance, and quality consulting.