Digital Experience Marketing Manager

This is a fully remote position, open to applicants in New Zealand, +1 more country.

📋 Description

• Bring the Ergomed brand to life across LinkedIn, business presentations, and brand websites.

• Transform intricate ideas and brand messages into clear content, copy, design, and narratives.

• Leverage AI to boost productivity, enhance output quality, reduce completion time, and automate manual workflows with suitable human oversight.

• Increase brand visibility and engagement on LinkedIn through both organic content and paid campaigns.

• Produce channel-specific LinkedIn posts, graphics, carousels, and short-form videos.

• Strategize and uphold a consistent LinkedIn posting schedule, establish and optimize paid campaigns, and modify content based on engagement metrics.

• Design and refine sales decks, pitch decks, client presentations, and capability presentations using PowerPoint.

• Create infographics, data visualization slides, diagrams, and timelines.

• Maintain reusable PowerPoint templates and slide libraries.

• Conduct quality checks on high-visibility decks prior to delivery to clients or executives.

• Build and edit website pages and content utilizing WordPress or other CMS platforms.

• Enhance website user experience (UX), search engine optimization (SEO), artificial intelligence optimization (AIO), page structure, navigation, calls to action, readability, and visual consistency.

• Collaborate with developers, designers, and content contributors to launch and improve pages.

• Monitor performance across LinkedIn, websites, and the presentation system, translating data into actionable recommendations.

• Analyze competitor websites and LinkedIn activities.

• Coordinate with Brand Managers, the Thought Leadership Marketer, and other Marketing Specialists.

• Brief freelancers or agencies as necessary.

• Maintain content calendars, publication schedules, project trackers, and operational tools.

• Organize Marketing SharePoint and Teams folders.

• Manage reporting for the company card credit statement.

• Aggregate content for internal presentations.

⛳️ Requirements

• Proven post-university experience in digital marketing, social media, content or communications design, or a related B2B sector.

• Demonstrated ability to grow a brand on LinkedIn through both organic and paid content strategies.

• Strong PowerPoint capabilities, including master slides, layouts, charts, and controlled animation use.

• Solid foundation in design principles: typography, layout, hierarchy, whitespace, and color.

• Hands-on experience in building and editing pages within WordPress or a similar CMS.

• Working knowledge of UX, SEO, and AIO concepts for websites.

• Ability to distill complex ideas into clear, audience-friendly visuals and copy.

• Capability to plan, produce, and edit short-form videos for professional social media channels.

• Excellent writing, editing skills, and attention to detail.

• Bachelor’s degree in marketing, communications, design, digital media, or a related field, or equivalent practical experience.

• Proficiency in English.

• Desirable: experience in B2B professional services, consulting, or other expertise-driven businesses.

• Desirable: familiarity with Adobe Creative Suite, Figma, or Canva.

• Desirable: experience using analytics tools such as GA4 and LinkedIn Analytics.

• Desirable: experience with SEO tools like SEMrush and Ahrefs.

🏝️ Benefits

• Remote work possibilities.

• Collaborative and diverse team environment.

• Opportunities for growth and making a meaningful impact on patients' lives.

• Engage in pharmaceutical treatment projects that assist patients globally.