Digital Analytics Consultant – Tealium IQ, Amplitude, GTM, GA4

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Configure, implement, and maintain digital analytics solutions across websites, applications, and customer journeys.

• Create and manage event taxonomies, tracking plans, data layers, and documentation for solution design.

• Implement and oversee tags, extensions, load rules, and data mappings within Tealium iQ and GTM.

• Test and validate tracking to ensure data accuracy, completeness, and reliability.

• Investigate analytics issues and collaborate with developers, platform specialists, and client teams to resolve them.

• Translate business inquiries into clear analysis and measurement needs.

• Analyse customer behavior, digital journeys, conversion funnels, engagement, and retention.

• Identify actionable insights and effectively communicate their commercial implications.

• Develop dashboards and recurring reports that assist clients in decision-making.

• Support experimentation, optimization, and measurement of digital initiatives.

• Engage in client discovery sessions, workshops, and requirements gathering.

• Own defined workstreams and deliverables with support from senior team members.

• Articulate analytics concepts and recommendations to both technical and non-technical stakeholders.

• Provide regular progress updates, raise risks proactively, and uphold high delivery standards.

• Build trusted relationships with client stakeholders.

• Produce tracking plans, implementation guides, audit findings, test scripts, and handover documentation.

• Follow and contribute to ECD analytics standards, reusable assets, and quality assurance processes.

• Collaborate with colleagues across customer journey strategy, UX, marketing automation, data, and technology.

• Share knowledge and enhance expertise through platform training and certification.

• Learn and apply AI capabilities and workflows across analytics, insight generation, customer journey design, marketing automation, personalization, and delivery.

⛳️ Requirements

• 4+ years of relevant experience in digital analytics, product analytics, or web analytics.

• Hands-on experience implementing and utilizing digital analytics platforms in a commercial setting.

• Practical experience with Amplitude or a similar product analytics platform; direct experience with Amplitude is highly preferred.

• Practical experience with a tag management platform; experience with Tealium iQ is strongly preferred.

• Good working knowledge of GA4 and digital measurement principles.

• Experience in creating tracking plans, event taxonomies, data layers, or solution design documentation.

• Experience in testing and debugging analytics implementations using browser and platform tools.

• Ability to analyze customer behavior and communicate valuable insights to stakeholders.

• Strong written and verbal communication skills in English, with confidence in working directly with Australian and international clients.

• Ability to manage multiple priorities, work independently, and seek assistance when necessary.

• Bachelor's degree in a related field is beneficial.

• Amplitude implementation or analytics certification is advantageous.

• Tealium iQ certification or significant hands-on experience is beneficial.

• Working knowledge of JavaScript, HTML, browser developer tools, and data layer concepts is advantageous.

• Experience with SQL, data warehouses, BI, or visualization tools is a plus.

• Experience working with marketing automation platforms such as Emarsys is beneficial.

• Exposure to CDPs, Tealium AudienceStream, experimentation, or personalization is advantageous.

• Experience in consulting, agency, or multi-client delivery is beneficial.

🏝️ Benefits

• Ongoing training.

• Platform certification.

• Support from senior specialists.

• Clear pathway to advance into a senior analytics consultant or technical specialist role.

• Collaborative consultancy environment.

• Opportunities to gain practical experience at the intersection of analytics, martech, and AI.