Customer Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Collaborate with National Accounts On-Premise Sales Directors to pinpoint, develop, and implement customer engagement strategies and growth through promotional initiatives.

• Concentrate on key on-premise accounts within the dining, lodging, transportation, entertainment, and related sectors.

• Work alongside Strategic Accounts Off-Premise Sales Directors to create customer marketing solutions, programs, and sales materials.

• Target leading regional chains and align efforts with Palm Bay’s brand strategies and commercial objectives.

• Partner with teams across Sales, Brand Marketing, Business Intelligence, Finance, Creative Services, and Distributor Partners.

• Design and implement insight-driven programs and activations that enhance consumer engagement and ROI.

• Identify and deploy custom promotional materials for consumers and shoppers.

• Equip chain sales teams and distributor sales teams with essential tools and resources to boost business performance.

• Create tailored sales materials and presentations as a customer-facing subject matter expert.

• Provide internal consultation on national innovation and account specialty items for successful launch and execution.

• Support the planning and logistics for wine tastings, events, and activations.

• Act as a liaison between brand and chain sales teams to ensure smooth information flow.

• Assess and analyze programming initiatives to enhance program effectiveness and spending efficiency.

⛳️ Requirements

• A Bachelor’s Degree is mandatory.

• Over 5 years of experience in sales or commercial marketing.

• Experience in Beverage Alcohol, with a solid understanding of both on- and off-premise channels and their unique characteristics.

• Proven ability to cultivate strong cross-functional relationships and address interdepartmental challenges effectively.

• Experience in syndicated data analysis.

• Capable of handling multiple priorities and projects in a fast-paced environment.

• Enjoys collaborative work while remaining adept at navigating ambiguity.

• A creative, strategic thinker who can convert data into actionable insights.

• Proficient in presentations.

• Self-driven with a strong sense of urgency.

• Willingness to travel up to 25% of the time.

🏝️ Benefits

• Medical insurance.

• Dental insurance.

• Vision insurance.

• Life insurance.

• 401(K).

• Paid vacation.

• Personal time off.

• 11 paid company holidays.

• Competitive compensation package.