CRO Manager – Growth & Conversion Optimization

This is a fully remote position, open to applicants in Uruguay.

📋 Description

• Take ownership of the complete CRO process: identifying problems, forming hypotheses, prioritizing tasks, executing plans, and conducting analyses.

• Identify conversion bottlenecks throughout the entire funnel, including landing pages, product detail pages (PDPs), checkout processes, quizzes, pricing strategies, and messaging.

• Develop data-driven quantitative and qualitative hypotheses prioritized by their impact on the business.

• Act as the CRO point of reference for teams across Growth, Acquisition, Product, Creative, and Data.

• Collaborate across various functions with Acquisition, Creative, Product, and CRO execution teams.

• Maintain rigorous testing standards through well-structured setups, appropriate KPIs, proper segmentation, reliable conclusions, and a high-quality backlog.

• Standardize the documentation of hypotheses, anticipated outcomes, learnings, and subsequent actions.

• Facilitate data-informed decision-making by linking CRO insights to revenue generation, acquisition efficiency, and customer retention.

• Promote a culture of CRO and enhance experimentation maturity across teams.

⛳️ Requirements

• 4–6+ years of experience in CRO, experimentation, growth, or performance-oriented roles.

• A minimum of 2 years leading a team.

• Background in high-volume, fast-paced eCommerce or DTC (Direct-to-Consumer) environments.

• Demonstrated ability to identify funnel issues and formulate robust, data-driven hypotheses.

• Proven track record of prioritizing initiatives based on their business impact.

• Comfortable operating beyond traditional CRO tools, including funnels, acquisition context, and creative strategies.

• Proficient in English at a B2 level or higher, with fluent or near-native communication skills.

• LinkedIn Profile URL mandatory.

• CV or resume required.

🏝️ Benefits

• Fully remote work environment.

• Competitive salary in USD.

• Paid time off.