Creator Partnerships Lead, Technology

This is a fully remote position, open to applicants in Oregon.

📋 Description

• Develop and oversee Base44’s creator ecosystem from its inception.

• Establish how creators can serve as a key growth channel and assist audiences in discovering Base44.

• Identify and cultivate relationships with creators that align with Base44’s products, audience, and brand identity.

• Recognize emerging voices, cultural trends, and communities that are pertinent to Base44.

• Forge genuine partnerships across platforms such as YouTube, LinkedIn, TikTok, Instagram, and others.

• Collaborate with creators to produce authentic, high-impact content.

• Pinpoint creators, content formats, and narratives that resonate with technical products.

• Work in conjunction with product, growth, and marketing teams on launches, features, and significant company initiatives.

• Create and enhance a scalable, repeatable creator program.

• Assess performance, adapt swiftly, and enhance awareness, engagement, and product adoption through creator collaborations.

⛳️ Requirements

• Practical experience in influencer marketing, creator partnerships, or UGC program management within a tech company or startup.

• Extensive knowledge of the creator ecosystem, covering platforms, deal structures, creator vetting, content performance metrics, and scaling strategies.

• Proven track record of managing numerous creator relationships concurrently.

• Strong operational instincts: quick, organized, and capable of finalizing partnerships with minimal guidance.

• Ability to identify creators whose audiences align with a product's ideal user profile.

• Comfortable navigating ambiguity and establishing programs without an existing framework.

• Exceptional communication skills, including the ability to draft creator briefs and performance summaries.

• Bonus: experience in a B2B SaaS or AI-adjacent organization that makes technical or complex products engaging and accessible.

🏝️ Benefits

• Company RSUs included in the compensation package.

• Flexibility to work remotely.