Creator Marketing Lead

This is a fully remote position, open to applicants in Australia, +1 more country.

📋 Description

• Spearhead a continuous creator marketing initiative encompassing YouTube, performance creators, and affiliate publishers.

• Identify and engage with suitable partners to establish enduring relationships.

• Develop a commercially viable and scalable strategy for creator engagement.

• Manage briefs, agreements, licensing, attribution, and performance analytics.

• Collaborate with Marketing and Product teams on feature launches and product narratives.

• Enhance creator content across paid initiatives, affiliate channels, search, and AI discovery.

• Determine which creator activities to expand, refine, or discontinue.

⛳️ Requirements

• Proven experience in developing or expanding creator, affiliate, or partner marketing programs within technology, digital products, marketplaces, or high-growth settings.

• Strong commercial insight and capability to negotiate agreements with creators.

• Proficient in leveraging data to evaluate performance and guide decision-making.

• Experience in building relationships with creators, publishers, agencies, and internal stakeholders.

• A proactive and innovative mindset for establishing structure in areas lacking it.

• Familiarity with AI tools to enhance workflows, evaluate performance, or scale initiatives.

🏝️ Benefits

• Flexible Working: remote-first approach across Australia or New Zealand, allowing you to balance work and personal life as needed.

• Work from Anywhere: the opportunity to work in a different location for up to 3 months each calendar year.

• Connection Budget: an annual fund to foster in-person connections with the team whenever possible.

• Learning Budget: study leave along with an annual allocation for your professional learning and development.

• Home Office Allowance: a contribution to your setup and a monthly stipend to assist with remote work expenses.

• Wellbeing: access to a comprehensive assistance program offering support across various aspects of life and health.

• Volunteer Leave: 2 days each calendar year designated for volunteering and contributing to the community.

• Parental Leave: 20 weeks of paid leave for primary caregivers, and 6 weeks of paid leave for secondary caregivers.