Creative Strategist, B2B

This is a fully remote position, open to applicants in Chile, +6 more countries.

📋 Description

• Oversee the paid social creative strategy for 8–10 clients.

• Leverage data insights, consumer research, and brand analysis to create high-impact creative assets.

• Collaborate with internal teams across various departments and roles.

• Maintain communication with clients and monitor their sentiment.

• Continuously iterate and brainstorm to meet established performance objectives.

• Build rapport with clients and explain Power Digital's processes.

• Conduct research on client brands, competitors, and industry trends.

• Implement performance creative best practices according to each platform.

• Audit accounts to identify successful ads and present findings to clients.

• Develop hypotheses and test strategies through monthly planning roadmaps.

• Craft strategic, consumer-focused direct-response copy and messaging strategies.

• Manage production requests and outputs using Asana.

• Review video and image assets, providing constructive feedback to editors.

• Lead internal creative team meetings and brainstorming sessions.

• Act as the main client contact for creative strategy.

• Comprehend the scope of requested edits, reshoots, and other deliverables.

• Address client timeline, scope, feedback, and direction issues to enhance performance.

• Utilize AI technologies to refine and optimize business processes.

• Use Power Digital’s Nova ecosystem for departmental projects.

⛳️ Requirements

• Proficient in Meta Ads Manager and/or similar performance data tools such as TikTok, YouTube, and Pinterest.

• Skilled in extracting and utilizing creative performance data to analyze trends and insights, informing creative roadmaps.

• Knowledgeable in best practices for performance-driven creative and capable of applying these insights effectively.

• Competent in writing impactful ad copy, structuring scripts, and overseeing execution with relevant visuals.

• Effective in communicating and collaborating with clients, production, and post-production teams.

• Capable of generating significant campaign results through high-performing creative.

• Able to manage 8–10 mid-level clients.

• Maintain a $22,000 RPE.

• Achieve a client churn rate of 5% or lower.

🏝️ Benefits

• Equal Opportunity Employer.

• Commitment to diversity and inclusion as a core aspect of the company culture.