Creative Lead, APAC

This is a fully remote position, open to applicants in South Korea.

📋 Description

• Lead a team of artists and coordinate with external agencies for user acquisition campaigns and various marketing initiatives in the APAC region.

• Supervise strategy development, tactical planning, and operational guidelines for design projects in the APAC area.

• Oversee and establish design processes and frameworks to enhance output efficiency and foster data-driven methodologies.

• Collaborate with stakeholders to set benchmarks, achieve performance objectives, and deliver requested assets punctually.

• Evaluate creative performance across user acquisition and other marketing channels in conjunction with the User Acquisition and marketing teams.

• Stimulate culturally localized innovation to create high-performing creatives tailored for target markets.

• Ensure the quality of creative output, adherence to standardized formatting, legal compliance, and thorough asset critique and approval.

• Track trends in mobile marketing, social media, mobile gaming, competitors, and cultural insights, integrating relevant information into the design strategy.

⛳️ Requirements

• A minimum of 5 years of experience in the advertising sector.

• Proven experience in a leadership capacity managing multidisciplinary design teams with a focus on performance.

• Experience in the mobile advertising and gaming industries is preferred.

• A relevant degree or a comparable blend of education and experience in art, design, and/or digital media is desirable.

• Proficient in design software and tools, including Adobe Creative Suite, for video editing, motion graphics, and graphic design.

• Capability to convert campaign KPIs and A/B test outcomes into actionable creative enhancements.

• Ability to work collaboratively across technical and business teams.

• Demonstrated success in developing highly engaged, high-performing teams through training and mentorship.

• Excellent organizational and prioritization abilities to manage multiple projects and meet deadlines.

• Strong communication skills for effective presentations and relationship-building across various organizational levels and functions.

• Professional working proficiency in English is essential.

🏝️ Benefits

• Team lunches

• Game nights

• Company-wide events

• Virtual and in-person workplace perks

• Growth-focused work environment

• Opportunities to share ideas, push boundaries, take calculated risks, and see visions come to life