Conversion Rate Optimization Principal

This is a fully remote position, open to applicants in Spain, +1 more state.

📋 Description

• Take ownership of the entire conversion rate optimization process, from hypothesis development to executed tests and measurable revenue outcomes.

• Manage and prioritize the collective experimentation queue based on anticipated impact and required effort.

• Design A/B and multivariate tests with a focus on statistical rigor, encompassing sample size, duration of the run, significance thresholds, and guardrail metrics.

• Implement and oversee product and website tracking utilizing Amplitude or a comparable analytics platform.

• Manage the event and tagging plan while auditing tracking for any discrepancies or gaps.

• Analyze experimental outcomes and deliver concise, statistically supported recommendations.

• Conduct tests across various platforms, including websites and in-app surfaces such as landing pages, pricing pages, signup flows, checkout processes, payment pages, and upgrade prompts.

• Report on experiment velocity, win rates, conversion rate impacts, and ARPU effects to the Director of Growth and the leadership team.

• Collaborate with the Revenue Business Analyst, Monetization Principal, and teams from Product, Engineering, and Marketing.

⛳️ Requirements

• Minimum of 6 years of experience in experimentation, growth, or conversion optimization with a proven record of delivered tests and quantifiable outcomes.

• Practical experience with A/B and multivariate testing tools like Amplitude, Optimizely, or VWO.

• Background in implementing and managing product analytics platforms such as Amplitude, Mixpanel, or GA4.

• Experience in setting up event tracking.

• Solid understanding of experiment design and statistical principles, including significance testing, sample size calculation, and confidence intervals.

• Proficient in working directly within WordPress.

• Ability to interpret basic HTML, CSS, and JavaScript.

• Excellent written communication skills.

• Experience in SaaS environments is required.

• B2B experience is preferred.

• Full fluency in English is a must.

• Experience in subscription, compliance, or privacy-tech SaaS sectors is advantageous.

• Familiarity with SQL is a plus.

• Experience in testing pricing, packaging, or checkout flows is an added advantage.

• Resume must be submitted in English.

🏝️ Benefits

• Enjoy the flexibility of working 100% remotely or from company offices.

• Participate in fully funded, week-long annual company retreats.

• Benefit from a yearly All-in-One flex budget of up to €1,000 for private health coverage, meal vouchers, childcare, learning, fitness, or other lifestyle choices.

• Access to a work equipment supply scheme.

• Be part of a collaborative, multicultural team.

• Experience remote onboarding and collaboration.