Contractor Sales Lead, Lumber

This is a fully remote position, open to applicants in Ohio, +1 more state.

📋 Description

• Develop and expand Owens Corning’s Lumber contractor program.

• Lead the collaborative design and implementation of the program, overseeing its continual advancement.

• Identify and prioritize high-potential contractors within targeted segments and underserved regions.

• Create and implement prospecting strategies to establish a network of contractor relationships.

• Engage with contractors to comprehend their business models, requirements, and decision-making criteria.

• Transition contractors from non-users to trial and initial adoption of Owens Corning Lumber solutions.

• Identify and cultivate new regions with minimal or no Lumber presence.

• Collaborate with Sales Leadership to outline priority markets and strategies for expansion.

• Establish contractor presence that facilitates distribution and sales growth.

• Monitor local market trends, competitive positioning, and barriers to channel access.

• Build and manage a qualified contractor lead pipeline with established conversion milestones.

• Conduct initial engagement, education, and value communication.

• Transition accounts to Territory Sales for ongoing management and revenue generation.

• Document contractor needs, potential volumes, and conversion status.

• Define the contractor value proposition, program framework, operational model, and success metrics.

• Drive contractor enrollment, engagement, participation, and program enhancement.

• Collaborate with GIS, Marketing, Sales, Product, and Insights teams.

• Provide field insights for product development, messaging, and channel strategy.

• Support tools, resources, training, go-to-market strategies, and growth initiatives.

• Act as an individual contributor without direct reports, influencing cross-functional teams.

⛳️ Requirements

• Bachelor’s degree in Business, Marketing, or a related field (or equivalent experience).

• 5+ years of customer-facing experience in building products, construction, or a related industry.

• Experience working directly with contractors or small business owners.

• Proven track record in designing, launching, or scaling a new customer program, commercial capability, or go-to-market initiative.

• Experience transforming an early-stage business opportunity into a structured plan, operational model, and investment recommendation.

• Demonstrated ability to build relationships and influence customers early in the purchasing process.

• Experience in developing new business opportunities or entering new markets.

• Proven success in roles that require influence without direct authority.

• Experience collaborating across functions to drive growth initiatives.

• Ability to navigate between strategy, implementation, and customer-facing business development.

• Strong skills in prospecting, relationship-building, and conversion.

• Ability to understand contractor business models and identify key value drivers.

• Excellent communication skills suitable for a diverse range of audiences.

• Ability to work independently in ambiguous, early-stage growth environments.

• Strong strategic thinking paired with robust execution discipline.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health benefits package.

• Opportunities for professional development and career advancement.

• Flexible work arrangements to promote work-life balance.

• Engaging company culture focused on teamwork and innovation.