Community Liaison – Marketing and Business Development

This is a fully remote position, open to applicants in Pennsylvania.

📋 Description

• Act as the local market representative for B2B, B2C, and D2C, educating community partners and prospective patients about HarmonyCares, its mission, and the services it provides.

• Assist in the transition of patient care from local facilities and referral partners to HarmonyCares.

• Clarify enrollment benefits to eligible patients and their caregivers.

• Evaluate the market and competitive landscape to highlight HarmonyCares services to external referral partners.

• Inform the community about personalized, high-quality healthcare delivered directly to patients’ homes.

• Achieve or surpass goals for both in-person and virtual meetings with key decision-makers.

• Comprehend the eligibility and enrollment procedures.

• Provide education and facilitate the enrollment process for benefits and related procedures.

• Monitor performance using CRM and adhere to the budgeted regional targets.

• Arrange face-to-face or phone discussions with patients and caregivers regarding program eligibility.

• Educate patients about accountable care organization or CMS alternative payment model programs and collect Voluntary Alignment Forms when necessary.

• Respond to inbound calls from patients, families, and facility staff regarding company business units.

• Address patient concerns related to care needs, scheduling, and billing, directing them to the appropriate department.

• Manage and document outreach calls and meetings with external sources.

• Follow compliance regulations regarding marketing, referral-source engagement, patient outreach, HIPAA, privacy, and security.

• Maintain consistent communication with sales leaders, local business unit leadership, and support staff.

• Perform additional duties as assigned.

⛳️ Requirements

• Bachelor’s Degree or a minimum of 4 years of B2B sales experience.

• Over 2 years of sales/marketing experience in the healthcare industry.

• A valid and unencumbered driver’s license with a clean driving record.

• Exceptional organizational and problem-solving abilities, with the capacity to accurately represent the company’s service capabilities to targeted referral sources.

• Understanding of sales techniques and territory management.

• Outstanding interpersonal communication, presentation, and customer service skills are necessary.

• Proficiency in Microsoft Office applications, including Word, Excel, and Outlook.

• Willingness to travel within the assigned territory and attend sales meetings as needed.

• Strong written and verbal communication skills.

• Capability to work independently and manage multiple tasks effectively.

• Strong organizational skills.

• A self-motivated and driven individual who can work at a high level with minimal oversight following initial orientation and training.

🏝️ Benefits

• Comprehensive health, dental, vision, disability, and life insurance, plus much more.

• 401K Retirement Plan with company matching contributions.

• Reimbursement for tuition, professional licenses, and certifications.

• Paid time off, holidays, and volunteer time.

• Paid orientation and training.