Channel Sales Manager, Alcohol/Bev

Posted Nov 3

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and implement sales and distribution strategies for the premium juice and cocktail mixer range within the beverage alcohol sector.

• Acquire new distributor partnerships and retail accounts.

• Foster strong relationships with clients, operators, buyers, and key decision-makers.

• Negotiate agreements and collaborate with distributor partners to transform authorizations into active distribution and sales.

• Anticipate distributor orders, oversee inventory levels and depletions, and manage production planning and deliveries.

• Monitor distributor inventory, shipments, and sell-through metrics.

• Maintain precise records and address any gaps within the channel.

• Gain in-depth knowledge of premium juice and non-alcoholic products, as well as their significance in cocktail and beverage programs.

• Ensure that all sales activities and partnerships adhere to local, state, and federal beverage alcohol regulations and licensing standards.

• Analyze industry trends, consumer preferences, and competitive dynamics.

• Establish a robust sales framework through new distributor partnerships, retail accounts, enhanced distribution, and volume growth.


⛳️ Requirements

• A minimum of 5 years of sales experience in beverage alcohol, non-alcoholic, juice distribution, or a comparable sales role.

• Established connections with beverage alcohol distributors, operators, buyers, and decision-makers.

• Comprehensive understanding of beverage alcohol channels and a proven track record of achieving results within them.

• Experience in distributor inventory management, demand forecasting, and depletion reporting.

• Familiarity with beverage alcohol regulations and compliance obligations.

• Exceptional negotiation and relationship-building capabilities.

• Ability to work autonomously, juggle multiple priorities, and maintain organization and attention to detail.

• Preferred: Experience in selling cocktail mixers, premium juice, or non-alcoholic beverages.

• Preferred: Experience in launching a brand, territory, or channel from scratch.

• Willingness to travel regularly to engage with distributor partners, accounts, and buyers, as well as attend industry events.


🏝️ Benefits

• Medical, dental, and vision insurance.

• Short-term and long-term disability (STD/LTD) coverage.

• 401(k) retirement savings plan.

• Pet insurance options.

• Wellness programs available.

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