Channel Marketing Professional

This is a fully remote position, open to applicants in Germany.

📋 Description

• Lead the brand experience in the wholesale channel.

• Support the development and implementation of omni-channel account marketing strategies that align with European brand, category, and retail marketing goals, as well as account business plans.

• Enhance sell-through of Under Armour products via wholesale partners across both online and offline platforms.

• Collaborate with creative, sales, and visual merchandising teams to develop and periodically refresh in-store environments and online brand stores.

• Oversee annual account marketing budgets in conjunction with the Senior Channel Marketing Manager, channel marketing leadership, and Finance.

• Create, manage, and execute seasonal go-to-market strategies with channel marketing and account sales teams.

• Act as the primary contact for channel marketing discussions and manage day-to-day marketing relationships with accounts.

• Define, manage, and implement seasonal and ongoing POS marketing initiatives with local marketing agencies.

• Assist in account presentations, seasonal sell-in activities, brand initiatives, and account marketing support.

• Report on and evaluate the impact and ROI of account marketing activities.

• Manage relationships with external agencies and vendors related to the execution of the account marketing plan.

• Implement global, European, and tailored channel marketing initiatives.

⛳️ Requirements

• A bachelor’s or master’s degree in marketing or a related field is preferred.

• 2–4 years of experience in Account, Retail, or Brand Marketing, ideally within a sports and/or lifestyle brand.

• Proficient in both verbal and written German and English at an expert level.

• Capable of presenting to senior leadership and account partners confidently.

• Knowledgeable about developments and trends in digital, retail, and brand marketing.

• Extensive understanding of the German and Austrian retail landscape, customer purchasing behavior, stores, online channels, and competitor dynamics.

• Experienced in managing time and budgets independently.

• Strong analytical skills, with a focus on data analysis, performance measurement, and decision-making.

• Self-driven, proactive, and possess a strong sense of ownership.

• Ability to excel in a fast-paced, rapidly changing work environment.

• Must reside in Germany; preferably in the Munich area.

• Employment-based work authorization sponsorship is not available.

• Relocation support is not provided.

🏝️ Benefits

• Generous employee discount & access to the PERK discount platform.

• Competitive salary.

• Eligibility for monthly bonus incentive pay.

• Opportunities for professional growth and career advancement.

• Work-Life Assistance Program to help with health, personal, family, or work-related challenges.

• A culture driven by feedback and values.

• Occasional travel opportunities.