Channel Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the development, implementation, and continuous enhancement of Channel Marketing programs and strategic initiatives for the Jacuzzi Group brands.

• Direct projects from initial planning through to execution, defining scope, timelines, responsibilities, deliverables, and required resources.

• Collaborate with Sales, Brand Marketing, Digital, Finance, IT, vendors, and other key stakeholders.

• Manage various programs and projects while addressing dependencies, risks, and opportunities.

• Utilize program data and analytics to assess initiatives and uncover trends and areas for improvement.

• Maintain program KPIs, dashboards, and tracking systems.

• Convert program insights into practical recommendations.

• Assist in business reviews and planning through program analysis and performance insights.

• Act as a liaison for Channel Marketing to field sales.

• Collaborate with Sales to identify dealer and market requirements.

• Create program communications, presentations, training materials, and resources for sales enablement.

• Collect feedback from the field and dealers, coordinating responses with internal teams.

• Administer and manage the Retail Advantage Marketplace and dealer marketing programs.

• Coordinate Marketplace initiatives, vendor relationships, program updates, and supplementary resources.

• Track and reconcile invoices.

• Maintain budget and invoice trackers, and assist with accruals, forecasting, and invoice processing.

• Support customer and dealer loyalty programs.

• Coordinate with internal teams and external vendors for program implementation, communications, engagement, and field adoption.

• Assist with additional Channel Marketing initiatives, dealer communications, sales enablement tools, and special projects.

• Perform other assigned duties.

⛳️ Requirements

• A minimum of 5 years of experience in channel marketing, marketing, program management, or a related field.

• Proficient in Microsoft Excel and PowerPoint.

• Capability to leverage program data and KPIs to generate insights and inform business decisions.

• Bachelor's degree in Marketing, Business, or a related field, or equivalent relevant experience.

• Proven track record of leading cross-functional projects and managing marketing programs from planning and development through to launch and ongoing optimization.

• Strong project and program management abilities.

• Proficient in managing multiple initiatives, stakeholders, timelines, and deliverables.

• Business and financial acumen, including comfort in managing budgets, invoices, program costs, and performance metrics.

• Excellent written and verbal communication skills.

• Proven ability to handle competing priorities with exceptional attention to detail.

• Experience in a private equity-backed, high-growth, or global manufacturing environment.

• Background in supporting a dealer, distributor, franchise, or other indirect sales channels.

• Familiarity with Salesforce, CRM platforms, business intelligence/reporting tools, or marketing platforms.

• Experience in managing dealer or loyalty programs.

• Knowledge of using AI and emerging technologies to improve analysis, content creation, and process efficiency.

🏝️ Benefits

• Performance-based bonus program.

• Medical, dental, and vision insurance.

• Options for Health Savings Account (HSA) and Flexible Spending Account (FSA).

• 401(k) plan with company matching.

• Life and disability insurance.

• Paid time off and company holidays.

• Fully remote work within the United States.