Category Manager – Sneakers

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and implement the growth strategy for sneakers on the platform.

• Take ownership of category-level performance in terms of supply, engagement, and revenue.

• Set quarterly objectives, leading indicators, and operational processes.

• Stay updated on sneaker culture, including insights into sellers, creators, collectors, resellers, sub-segments, product releases, brand dynamics, cultural events, pricing, liquidity, and resale economics.

• Act as the internal representative of the sneaker community, guiding product, marketing, and platform strategies.

• Create and manage a pipeline of influential sneaker sellers, shops, influencers, and creators.

• Recruit and onboard top-tier sellers.

• Formulate seller strategies that balance credibility, storytelling, and commerce.

• Organize sneaker-specific events, campaigns, and formats to boost engagement and conversion rates.

• Collaborate with Category Marketing on culturally relevant activations.

• Test new strategies and refine them based on performance and feedback.

• Work alongside Account & Partnerships Managers to enhance seller acquisition and support.

• Partner with Product and Engineering teams to develop seller and buyer features and tools.

• Provide market insights to shape roadmap prioritization.

• Document insights, frameworks, and best practices for future categories.

• Assist in defining category ownership standards at StockX.

• Aid in recruitment and onboarding as the sneaker category team expands.

⛳️ Requirements

• Deeply immersed in sneaker culture, with an understanding of key individuals, platforms, trends, and economics.

• Over 5 years of experience in category management, partnerships, marketplace growth, brand, or operator roles related to sneakers, streetwear, or similar ecosystems.

• Proficient in owning outcomes, executing, iterating, and adapting strategies.

• Strong ability to build relationships and credibility among sellers, creators, and community members.

• Data-savvy and commercially oriented, with knowledge of pricing, margins, liquidity, and incentives.

• Entrepreneurial mindset, resourceful, and motivated by building initiatives from the ground up.

• Existing connections with sneaker resellers, store owners, creators, or influencers (preferred).

• Experience in buying and selling sneakers or engaging with resale marketplaces (preferred).

• Familiarity with content-driven commerce, creator platforms, or enthusiast communities (preferred).

• Background in working cross-functionally with product and engineering teams (preferred).

🏝️ Benefits

• Medical benefits.

• Dental benefits.

• Equity.

• Discretionary bonuses.