Business Development Representative – BDR

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee both inbound and outbound sales prospecting along with pipeline development.

• Discover, engage, and qualify new leads effectively.

• Cultivate knowledge about the industry and products.

• Initiate impactful conversations with potential partners.

• Prepare qualified leads for transition to a closer or evaluate their readiness to adopt Wayfinder’s curriculum.

• Collaborate with educational leaders and foster relationships.

• Assist in sales enablement initiatives.

• Gain insights into Wayfinder’s K–12 solutions.

• Execute market research to align offerings with the requirements of school districts.

• Generate leads and pinpoint potential partners across school districts nationwide.

• Oversee and maintain the sales pipeline from initial contact to handoff to sales executives.

• Utilize Salesforce, Outreach.io, cold emailing, cold calling, and objection handling techniques to create sales opportunities.

• Articulate and convincingly convey Wayfinder’s value propositions to address objections and secure meetings with district decision-makers.

⛳️ Requirements

• A Bachelor’s degree or 2–5 years of pertinent professional experience, including 1–2 years in sales or business development with a proven record of surpassing lead generation targets.

• Proficiency in cold calling, follow-up, and handling objections.

• Capability to build trust and engage effectively with high-level school district administrators.

• Exceptional written and verbal communication skills across phone, Slack, and email platforms.

• A resourceful, analytical thinker who enjoys devising creative solutions and tackling complex challenges.

• Thrives in a dynamic, fast-paced environment; adaptable, resilient, and comfortable managing ambiguity independently.

• Demonstrates enthusiasm, persistence, and a “let’s figure it out” mindset while balancing shifting priorities with consistent execution.

• Prior experience or a demonstrated interest in the EdTech sector and/or K-12 education is preferred.

• Familiarity with Salesforce or other CRM software is preferred.

• Some travel for conferences will be necessary.

🏝️ Benefits

• 403b retirement savings plan.

• Parental leave and flexibility for family needs.

• Unlimited PTO policy.

• Comprehensive medical, dental, and vision insurance plans.

• Monthly wellness stipend.

• All necessary hardware and software to perform your job effectively.

• Regularly scheduled events, annual retreats, and celebrations.

• Opportunities for Learning & Development.

• Flexible culture; fully remote work options.

• Health insurance coverage.

• Monthly stipend available.

• Office buildout stipend provided.

• Paid holidays.

• Paid time off.

• Commission for meetings booked and attended.